NielsenIQ
NielsenIQ is a global consumer intelligence and retail measurement company that provides data, analytics, and insights on consumer purchasing behavior to manufacturers, retailers, and financial institutions. It collects and harmonizes point-of-sale, panel, and omnichannel data to help clients with market measurement, category management, pricing, and growth strategy. The company generates revenue through subscription-based data services, analytics platforms, and custom consulting engagements.
- Business Intelligence & Dashboards
- Data Integration & ETL
- IT Consulting & Implementation
- Revenue
- $3.5B
- Employees
- 30,000
- Founded
- 1923
- Headquarters
- Chicago Loop, United States of America
What 46 Arbolus experts think of NielsenIQ
46 customers have reviewed NielsenIQ so far. The full customer report is in progress and publishes once enough customers have been interviewed in depth.
Who reviewed NielsenIQ
- C-Suite 67% (31)
- Director 16% (7)
- Manager 16% (7)
Employer names and spend open once the report publishes.
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Sentiment
56 Net Promoter Score, from 46 scored reviews- Promoters 28
- Passives 16
- Detractors 2
Cumulative NPS by month
+1 over 6 months- Apr 8
- May 9
- Jun 9
- Jul 9
- Aug 9
- Sep 9
Net Promoter Score across 4 reviews, accumulated up to each month. Category median 27 across 4 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 73%Plan to renew, by seniority
- 67% 9 answers
- 100% 1 answer
- 100% 1 answer
- 9.1/10 Average score from customers who will renew
- 8/10 Average score from undecided customers
Top alternatives
Most weighed by NielsenIQ customers
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