NPAW

nicepeopleatwork.com · Barcelona, Spain

NPAW (Nice People At Work) provides video analytics and quality-of-experience monitoring software for OTT, streaming, and pay-TV providers, helping them understand viewer behavior, optimize playback performance, and reduce churn. Its SaaS platform ingests data from video players and delivery infrastructure to deliver real-time dashboards, alerts, and insights for operations, product, and marketing teams. The company generates revenue through subscriptions and enterprise licenses to broadcasters, telcos, and streaming media services worldwide.

  • Product Analytics & Feedback
  • Business Intelligence & Dashboards
Revenue
$15.0M
Employees
130
Founded
2008
Headquarters
Barcelona, Spain

What 5 Arbolus experts think of NPAW

NPS distribution among respondents is generally positive, with scores clustering in the 7–8 range, reflecting moderate-to-high satisfaction. Renewal intent is strong, with all those answering indicating a likelihood to renew. Platform stickiness is evident among those with multi-year tenure, who highlight operational impact and criticality to key workflows. Expert feedback commonly emphasizes agile support, real-time operational value, competitive pricing, and areas for improvement in scalability and AI maturity. Overall Customer Sentiment: Positive

Who reviewed NPAW

Total customers 5 5 current · 0 former
Reviews growth +5 in six months
Seniority of respondents
  • C-Suite 20% (1)
  • Director 40% (2)
  • Manager 40% (2)
Executive C-Suite NPS 8 Undecided
Product Leader Manager NPS 10
Data Leader Director NPS 7 Will renew

Employer names and spend open in the full report, along with the other 2 customers.

Everything 5 customers told us about NPAW.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

20 Net Promoter Score, from 5 scored reviews
  • Promoters 1
  • Passives 4
  • Detractors 0

Cumulative NPS by month

+1 over 3 months
  • Apr 7
  • May 8
  • Jun 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 20 across 1 companies.

Praised

  • Advanced AI Alerting and Custom Models
  • Seamless Operational Stack Integration
  • AI-Driven Automation Expansion
  • Granular Insights and Dashboard Flexibility

Criticised

  • Customization and Integration Limitations
  • Not a Unified Data Platform
  • Limited AI Maturity and Global Scale
  • Advances by AI-Native Competitors

What customers say

Granular Insights and Dashboard Flexibility
“The flexibility of dashboards and granularity of analytics are major strengths, allowing us to correlate viewer experience across multiple vectors in real-time.”
Operational Agility and Fast Support
“The support teams are responsive, onboarding was quick, and they customized requests for us, which really matters with our varying operational models.”
Streaming-Specific Analytics and Pre-Built KPIs
“It’s very useful for streaming analytics, does the data modeling and warehousing itself, and provides lots of pre-built KPIs with a solid UI.”

Renewal intent

Plan to renew 67%
  • Will renew 2
  • Undecided 1
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 0% 1 answer
  • Director 100% 2 answers
  • 7.5/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers

Report

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