Youtube Music

music.youtube.com · Mountain View, United States of America

YouTube Music is a music and podcast streaming service operated by Google under the YouTube brand, offering on-demand and algorithmically curated audio and video content via subscription and ad-supported tiers. It serves consumers globally through web and mobile apps, monetizing through paid subscriptions and advertising.

Revenue
$3.0B
Employees
800
Founded
2015
Headquarters
Mountain View, United States of America

What 5 Arbolus experts think of Youtube Music

NPS scores show polarization, with 66% of experts giving the highest rating of 10, demonstrating strong advocacy, and 33% giving a neutral score. Longer-term users express strong satisfaction tied to convenience, library size, and discovery. Negative sentiment arises from imperfect recommendations and value concerns, which could prompt switching. Stickiness is high among entrenched users, while offboarding is driven by competitive feature advantages.Overall Customer Sentiment: Positive

Who reviewed Youtube Music

Total customers 5 5 current · 0 former
Reviews growth +5 in six months
Seniority of respondents
  • C-Suite 50% (3)
  • Manager 50% (3)
Generalist Generalist Not specified NPS 10
Not specified Manager NPS 9
Generalist Generalist Not specified NPS 10

Employer names and spend open in the full report, along with the other 2 customers.

Everything 5 customers told us about Youtube Music.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

80 Net Promoter Score, from 5 scored reviews
  • Promoters 4
  • Passives 1
  • Detractors 0

Cumulative NPS by month

-1 over 3 months
  • Jul 10
  • Aug 10
  • Sep 9

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 80 across 1 companies.

Praised

  • Superior Offline Functionality
  • Enhanced Value Proposition
  • AI-Driven Personalization
  • Music Discovery Made Simple

Criticised

  • Recommendations Could Improve
  • Value Versus Competition
  • Offline Feature Limitations
  • Risk of Churn with Superior Alternatives

What customers say

Music Discovery Made Simple
“I enjoy that music discovery and regular listening are both available on the same service, making it easier for me to find new artists.”
Convenient Access and Wide Selection
“I find YouTube Music a convenient and enjoyable way to listen, thanks to its large selection of songs, playlists, and easy discovery of new music.”
Strong User Recommendations
“Because YouTube Music provides enough value and convenience, I would recommend it to most people who regularly listen to music.”

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