JCDecaux

jcdecaux.com · Neuilly-sur-Seine, France

JCDecaux is an outdoor advertising company that designs, installs, and operates street furniture, billboards, transport advertising, and digital out-of-home media for brands and public authorities worldwide. It generates revenue by selling advertising space across its network of street furniture, transport hubs, airports, and large-format and digital displays. The company serves advertisers, media agencies, and municipalities through long-term concession contracts and media sales agreements.

Revenue
$3.4B
Employees
11,000
Founded
1964
Headquarters
Neuilly-sur-Seine, France

What 9 Arbolus experts think of JCDecaux

NPS scores are moderately positive, with the majority of experts providing an NPS between 5 and 8. Renewal intent is evenly split: 50% express a clear intent to renew, while 50% are unsure. Stickiness is demonstrated with 3 out of 8 experts operating at the 'More Than 1 Year' stage, and others at less than one year or pilot phases. Key themes in sentiment analysis suggest that established users show higher satisfaction and renewal—often linked to higher spend and deeper platform adoption—while less established or pilot users remain ambivalent.Overall Customer Sentiment: Neutral

Who reviewed JCDecaux

Total customers 9 9 current · 0 former
Reviews growth +2 in six months
Seniority of respondents
  • C-Suite 78% (7)
  • Director 11% (1)
  • Manager 11% (1)
Executive C-Suite NPS 8
Generalist Leader C-Suite NPS 7 Undecided
Marketing Leader C-Suite NPS 5 Undecided

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Sentiment

0 Net Promoter Score, from 9 scored reviews
  • Promoters 1
  • Passives 7
  • Detractors 1

Cumulative NPS by month

+1 over 3 months
  • Sep 7
  • Feb 7
  • Jul 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 0 across 1 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 71%
  • Will renew 5
  • Undecided 2
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 67% 6 answers
  • Director 100% 1 answer
  • 7.6/10 Average score from customers who will renew
  • 6/10 Average score from undecided customers

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