Kraft Foods
Mondelez International is a global snacking company that manufactures and markets branded biscuits, chocolate, gum, candy, and powdered beverages under brands such as Oreo, Cadbury, Milka, Toblerone, and Trident. It sells its products through retail, e-commerce, and foodservice channels to consumers worldwide. The company generates revenue by producing and distributing packaged snack foods and beverages at scale across both developed and emerging markets.
- Revenue
- $36.5B
- Employees
- 83,000
- Founded
- 2012
- Headquarters
- Chicago Loop, United States of America
What 13 Arbolus experts think of Kraft Foods
NPS distribution is highly positive with 64% providing a maximum score of 10 and the remainder scoring between 7-9. Renewal intent is captured for Influencers only, most of whom signal planned renewal or are undecided, with no negative responses. Stickiness is high, with most customers active for over one year and none indicating termination. Key themes include high satisfaction among high spenders and consistent positive sentiment throughout user profiles.Overall Customer Sentiment: Positive
Who reviewed Kraft Foods
- C-Suite 69% (9)
- Director 15% (2)
- Manager 15% (2)
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Sentiment
69 Net Promoter Score, from 13 scored reviews- Promoters 9
- Passives 4
- Detractors 0
Cumulative NPS by month
+0 over 6 months- Jan 9
- Feb 9
- Jun 9
- Jul 9
- Aug 9
- Sep 9
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 69 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 75%Plan to renew, by seniority
- 67% 3 answers
- 100% 1 answer
- 8.7/10 Average score from customers who will renew
- 9/10 Average score from undecided customers
For people who use Kraft Foods
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