Merkle
Merkle is a global data-driven customer experience and marketing technology consultancy that helps brands use data, analytics, and cloud platforms to personalize marketing, commerce, and customer interactions. It provides strategy, implementation, and managed services across CRM, media, analytics, and customer experience transformation for enterprises in sectors such as retail, financial services, technology, and healthcare. The company generates revenue through professional services, technology implementation, and ongoing managed and outsourcing engagements.
- Digital & Marketing Agency Services
- IT Consulting & Implementation
- Data Integration & ETL
- Revenue
- $2.5B
- Employees
- 17,000
- Founded
- 1971
- Headquarters
- Columbia, United States of America
What 7 Arbolus experts think of Merkle
NPS scores are consistently strong—71% of submissions at NPS 9 and the remaining at NPS 7–8. High NPS aligns with long-term adoption (>1 year), and no negative (detractor) scores are recorded. Renewal intent is split, with one committed renewal, one no, and several not sure, mainly among high spenders. Stickiness is high, with 85% reporting over one year of use, indicating entrenched adoption and satisfaction.Positive
Who reviewed Merkle
- C-Suite 71% (5)
- Director 29% (2)
Employer names and spend open once the report publishes.
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Sentiment
42 Net Promoter Score, from 7 scored reviews- Promoters 4
- Passives 2
- Detractors 1
Cumulative NPS by month
+0 over 5 months- Mar 8
- May 9
- Jun 8
- Jul 8
- Sep 8
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 42 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 20%Plan to renew, by seniority
- 25% 4 answers
- 0% 1 answer
- 8/10 Average score from customers who will renew
- 7/10 Average score from undecided customers
- 9/10 Average score from customers not renewing
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