Nestlé

nestle.com · Vevey, Switzerland

Nestlé is a global food and beverage company that manufactures and markets products including coffee, bottled water, dairy, infant nutrition, confectionery, prepared dishes, pet care, and health science products to consumers worldwide. It sells through retail, e-commerce, foodservice, and institutional channels under numerous brands such as Nescafé, KitKat, Purina, and Gerber. The company generates revenue from the production, distribution, and sale of these branded consumer packaged goods.

Revenue
$104.0B
Employees
270,000
Founded
1866
Headquarters
Vevey, Switzerland

What 48 Arbolus experts think of Nestlé

NPS scores are overwhelmingly positive, with over 85% of respondents rating 8 or above. The majority of users are deeply embedded (MoreThan1Year implementation in over 60%), reflecting high stickiness. Renewal intent is strongly positive where available, with only an isolated instance of negative renewal. Key themes include positive user experience, proven long-term value, and strong advocacy among both users and influencers.Overall Customer Sentiment: Positive

Who reviewed Nestlé

Total customers 48 45 current · 3 former
Reviews growth +36 in six months
Seniority of respondents
  • C-Suite 64% (31)
  • Director 17% (8)
  • Manager 19% (9)
Design Executive C-Suite NPS 10 Undecided
Marketing Leader C-Suite NPS 8
Operations Leader Director NPS 6

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Sentiment

64 Net Promoter Score, from 48 scored reviews
  • Promoters 33
  • Passives 13
  • Detractors 2

Cumulative NPS by month

+1 over 6 months
  • May 8
  • Jun 8
  • Jul 8
  • Aug 9
  • Sep 9
  • Oct 9

Net Promoter Score across 2 reviews, accumulated up to each month. Category median 57 across 2 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 73%
  • Will renew 8
  • Undecided 2
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 71% 7 answers
  • Director 100% 2 answers
  • Manager 50% 2 answers
  • 8.6/10 Average score from customers who will renew
  • 10/10 Average score from undecided customers
  • 9/10 Average score from customers not renewing

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