Outbrain

outbrain.com · New York City, United States of America

Outbrain is a content recommendation and native advertising platform that helps publishers monetize their digital properties and enables advertisers to distribute sponsored content across a network of premium media sites. Its technology uses data and algorithms to recommend articles, videos, and ads to users, sold primarily on a performance-based, cost-per-click model. The company serves publishers, brands, and agencies globally through its SaaS-like and managed service offerings.

  • Marketing Analytics & Attribution
  • Advertising Technology
  • Data Integration & ETL
Revenue
$1.0B
Employees
1,000
Founded
2006
Headquarters
New York City, United States of America

What 10 Arbolus experts think of Outbrain

NPS scores are distributed between 5 and 9, with a weighted average in the positive range; there are no explicit detractors. Renewal intent is high among those with more than a year of use, and most respondents at this stage express satisfaction and a likelihood to renew. Early-stage and pilot users show more uncertainty, reflected in stickiness data. The main themes are strong retention and satisfaction among established clients, with cautious optimism from newer users.Overall Customer Sentiment: Positive

Who reviewed Outbrain

Total customers 10 10 current · 0 former
Reviews growth +8 in six months
Seniority of respondents
  • C-Suite 22% (2)
  • Director 56% (6)
  • Manager 22% (2)
Revenue Leader Director NPS 9 Will renew
Revenue Partner Not specified NPS 5
Marketing Manager C-Suite NPS 7

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Sentiment

20 Net Promoter Score, from 10 scored reviews
  • Promoters 3
  • Passives 6
  • Detractors 1

Cumulative NPS by month

-1 over 6 months
  • Oct 9
  • Nov 9
  • May 8
  • Jun 8
  • Jul 8
  • Sep 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 20 across 1 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 100%
  • Will renew 4
  • Undecided 0
  • Not renewing 0

Plan to renew, by seniority

  • Director 100% 3 answers
  • Manager 100% 1 answer
  • 8.3/10 Average score from customers who will renew

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