PSYCHOLOGY TODAY
Psychology Today is a media and information company that publishes content on mental health, psychology, and relationships, and operates an online directory that connects consumers with licensed therapists, psychiatrists, treatment centers, and support services. It generates revenue through advertising, print and digital magazine subscriptions, and paid listings and lead-generation services for mental health professionals and organizations.
- Revenue
- $65.0M
- Employees
- 250
- Founded
- 1967
- Headquarters
- New York City, United States of America
What 5 Arbolus experts think of PSYCHOLOGY TODAY
NPS scores are solidly positive, clustering around 8 with some mid-range variance. Renewal intent trends positive but is tempered by some uncertainty where ROI is unclear. All experts are in the mature (over 1 year) implementation stage, demonstrating stickiness. Themes in customer feedback include the platform's credibility and discoverability as main positives, alongside concerns about rigid profile structures and unclear client acquisition value. Overall Customer Sentiment: Positive
Who reviewed PSYCHOLOGY TODAY
- C-Suite 100% (5)
Employer names and spend open in the full report, along with the other 2 customers.
Everything 5 customers told us about PSYCHOLOGY TODAY.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
-20 Net Promoter Score, from 5 scored reviews- Promoters 0
- Passives 4
- Detractors 1
Cumulative NPS by month
+2 over 4 months- May 5
- Jun 6
- Aug 7
- Sep 7
Net Promoter Score across 1 reviews, accumulated up to each month. Category median -20 across 1 companies.
Praised
- Better Attribution Analytics
- Flexible Profile Content and Pricing
- AI-Driven Matching and Updates
- Strong Credibility and Discoverability
Criticised
- Inflexible Profile Format
- Unclear ROI and Attribution
- High Cost per Lead for Some
- Vulnerability to AI-Driven Alternatives
What customers say
Renewal intent
Plan to renew 50%Plan to renew, by seniority
- 50% 2 answers
- 8/10 Average score from customers who will renew
- 5/10 Average score from undecided customers
Report
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