Quantcast Corporation

quantcast.com · San Francisco, United States of America

Quantcast Corporation is an advertising technology and audience intelligence company that provides a programmatic advertising platform and real-time insights on online audiences to brands, agencies, and publishers. It helps customers plan, activate, and measure digital advertising campaigns across channels using machine learning and large-scale behavioral data. The company generates revenue primarily through its ad-buying platform and related data and measurement services.

  • Marketing Analytics & Attribution
  • Sales Intelligence & Prospecting
Revenue
$250.0M
Employees
800
Founded
2006
Headquarters
San Francisco, United States of America

What 16 Arbolus experts think of Quantcast Corporation

Quantcast's NPS scores range from 5 to 10, with the median at 8. 70% of experts have used Quantcast for more than one year, reinforcing platform stickiness. Among the few with reported renewal intent, the response is positive among higher spenders; however, notable uncertainty remains as at least 3 experts report being unsure about renewal. Satisfaction is slightly higher among long-term users and Influencers.Overall Customer Sentiment: Positive

Who reviewed Quantcast Corporation

Total customers 16 13 current · 3 former
Reviews growth +6 in six months
Seniority of respondents
  • C-Suite 40% (6)
  • Director 33% (5)
  • Manager 27% (4)
Generalist Leader Manager NPS 10
Revenue Partner C-Suite NPS 10 Undecided
Revenue Partner Not specified NPS 8

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Sentiment

12 Net Promoter Score, from 16 scored reviews
  • Promoters 5
  • Passives 8
  • Detractors 3

Cumulative NPS by month

-2 over 6 months
  • Dec 10
  • Feb 8
  • Mar 7
  • Jun 7
  • Aug 8
  • Oct 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 12 across 1 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 40%
  • Will renew 2
  • Undecided 3
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 33% 3 answers
  • Director 0% 1 answer
  • Manager 100% 1 answer
  • 8.5/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers

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