ROFA Industrial Automation

rofa-group.com · Kolbermoor, Germany

ROFA Industrial Automation is part of the ROFA Group, a German engineering company that designs and implements automated material handling, conveyor, and intralogistics systems for manufacturing and industrial customers, particularly in the automotive and general industry sectors. It provides turnkey planning, engineering, installation, and service for production and warehouse automation projects, generating revenue through project-based system deliveries and long-term service contracts.

  • Manufacturing Execution & Quality
  • IT Consulting & Implementation
Revenue
$350.0M
Employees
1,200
Founded
1967
Headquarters
Kolbermoor, Germany

What 8 Arbolus experts think of ROFA Industrial Automation

NPS scores are predominantly positive, with most experts reporting scores of 8-10. Renewal intent is generally strong, with high spenders and established customers signaling increased or sustained budget allocation. Stickiness is reflected in long-term use (with most reporting more than one year of implementation), while only isolated instances show offboarding or churn risk. Key themes in feedback include appreciation for technical support, integration ease, and project reliability; some users express a need for ongoing improvement in software flexibility and digitalization. Overall Customer Sentiment: Positive

Who reviewed ROFA Industrial Automation

Total customers 8 8 current · 0 former
Reviews growth +8 in six months
Seniority of respondents
  • C-Suite 38% (3)
  • Director 25% (2)
  • Manager 38% (3)
Operations Leader Director NPS 8 Undecided
Strategy Leader C-Suite NPS 8 Not renewing
Operations Leader Director NPS 8

Employer names and spend open in the full report, along with the other 5 customers.

Everything 8 customers told us about ROFA Industrial Automation.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

37 Net Promoter Score, from 8 scored reviews
  • Promoters 3
  • Passives 5
  • Detractors 0

Praised

  • Global Expansion with Flexible Solutions
  • Further Digitalization and Analytics Integration
  • Partnership for Advanced Manufacturing Initiatives
  • Solid Partnership and Customization

Criticised

  • Preference for Simpler, Cheaper Alternatives in Basic Use Cases
  • Limited Digital Capabilities and Flexibility
  • Service and Price Sensitivity
  • Competitive Market Pressures and Multi-Vendor Policies

What customers say

Solid Partnership and Customization
“I rely on ROFA when I need a solid partnership with the capability to calibrate total cost of ownership to our tailored solution—not just a plug-and-play provider.”
Superior Integration and Service
“ROFA stands out for quick integration in our production environment and exceptional customer service—they resolve both business and technical requirements promptly.”
Robust Engineering and End-to-End Capability
“I recommend ROFA for projects needing complex intralogistics and automation, thanks to their strong engineering execution, end-to-end delivery, and long-term lifecycle support.”

Renewal intent

Plan to renew 40%
  • Will renew 2
  • Undecided 1
  • Not renewing 2

Plan to renew, by seniority

  • C-Suite 33% 3 answers
  • Director 0% 1 answer
  • Manager 100% 1 answer
  • 9/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers
  • 8/10 Average score from customers not renewing

Report

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