Arbolus Intelligence

Whale

usewhale.io · Antwerpen, Belgium

Whale is a software company that provides a knowledge management and training platform designed to centralize standard operating procedures, policies, and best practices for small and mid-sized businesses. Its SaaS platform helps teams document processes, onboard and train employees, and ensure consistent execution across operations. Whale generates revenue through subscription-based plans for businesses and agencies.

  • Knowledge Management & Collaboration
  • Learning Management
  • Workflow Automation
Listed in
Revenue
$3.5M
Employees
35
Founded
2018
Headquarters
Antwerpen, Belgium

What 5 Arbolus experts think of Whale

NPS scores are strongly positive, with 75% of experts rating Whale an 8 or higher. 100% of those who indicated renewal said they intend to continue using Whale. Stickiness is robust, with experts leveraging Whale for over a year and others in pilot or early implementation. Key feedback themes include high value on consistent and accessible knowledge management and a desire for greater automation in content updates. Overall Customer Sentiment: Positive

Who reviewed Whale

Total customers 5 5 current · 0 former
Reviews growth +2 in six months
Seniority of respondents
  • C-Suite 80% (4)
  • Director 20% (1)
Engineering Leader C-Suite NPS 7 Will renew Submitted Sep 2025
Operations Manager C-Suite NPS 7 Submitted Sep 2026
Strategy Leader C-Suite NPS 9 Submitted Apr 2026

Employer names and spend open in the full report, along with the other 2 customers.

Everything 5 customers told us about Whale.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

40 Net Promoter Score, from 5 scored reviews
  • Promoters 2
  • Passives 3
  • Detractors 0

Cumulative NPS by month

+0 over 3 months
  • Sep 8
  • Apr 8
  • Sep 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 40 across 1 companies.

Praised

  • Deeper Tool Integration
  • Focus on Dynamic Environments
  • AI-Enhanced Knowledge Maintenance
  • Improved Onboarding and Consistency

Criticised

  • Manual Maintenance Burden
  • Adoption Challenges
  • Not Suited for Low Complexity
  • Rivals with Better AI

What customers say

Improved Onboarding and Consistency
“Making knowledge more accessible and standardized with Whale helps reduce dependency on individuals and smoothens onboarding.”
Centralized Knowledge Management
“I would recommend Whale for teams needing a structured way to centralize procedures, internal knowledge, and training, especially where information is fragmented across many systems.”
Useful for Complex Requirements
“Whale is a highly useful solution for organizations with complex process documentation and structured knowledge management needs.”

Renewal intent

Plan to renew 100%
  • Will renew 3
  • Undecided 0
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 100% 2 answers
  • Director 100% 1 answer
  • 8/10 Average score from customers who will renew

Top alternatives

Most weighed by Whale customers

Report

Customer Report - Sep 2026 Sep 2026 5 + 0

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