AdMob

admob.google.com · Mountain View, United States of America

AdMob is Google’s mobile advertising platform that enables app developers to monetize their iOS and Android applications by serving targeted in‑app ads, and helps advertisers reach mobile audiences across a large network of apps. It provides tools for ad mediation, analytics, and campaign management, generating revenue primarily through advertising fees and revenue sharing with publishers.

Revenue
$800.0M
Employees
800
Founded
2006
Headquarters
Mountain View, United States of America

What 8 Arbolus experts think of AdMob

NPS scores are overwhelmingly positive, with five scores of 9 or 10 and only one detractor (score of 4). 83% of respondents indicate a strong likelihood to renew or have already renewed. Stickiness is high, with 71% of provided responses reflecting usage of more than one year, and positive sentiment concentrated among mid-to-high spenders and established users. Overall Customer Sentiment: Positive

Who reviewed AdMob

Total customers 8 6 current · 2 former
Reviews growth +4 in six months
Seniority of respondents
  • C-Suite 50% (4)
  • Director 12% (1)
  • Manager 38% (3)
Marketing Leader C-Suite NPS 9 Will renew
Not specified C-Suite NPS 9
Finance Analyst Manager NPS 8

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Sentiment

57 Net Promoter Score, from 7 scored reviews
  • Promoters 5
  • Passives 1
  • Detractors 1

Cumulative NPS by month

-2 over 5 months
  • Nov 10
  • Oct 8
  • Nov 7
  • Jun 7
  • Aug 8

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 43 across 3 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 67%
  • Will renew 4
  • Undecided 1
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 33% 3 answers
  • Director 100% 1 answer
  • Manager 100% 2 answers
  • 9.3/10 Average score from customers who will renew
  • 6/10 Average score from undecided customers
  • 4/10 Average score from customers not renewing

Top alternatives

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For people who use AdMob

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