Beiersdorf
Beiersdorf is a global consumer goods company that develops, manufactures, and markets skin care and personal care products under brands such as NIVEA, Eucerin, La Prairie, and Hansaplast for retail, pharmacy, and professional channels. It serves consumers worldwide through mass market, dermocosmetic, and premium segments, generating revenue primarily from product sales via retailers, pharmacies, e-commerce, and professional distributors. The company also operates a tesa division that produces self-adhesive solutions for industrial and consumer applications.
- Revenue
- $10.0B
- Employees
- 22,000
- Founded
- 1882
- Headquarters
- Hamburg-Nord, Germany
What 5 Arbolus experts think of Beiersdorf
5 customers have reviewed Beiersdorf so far. The full customer report is in progress and publishes once enough customers have been interviewed in depth.
Who reviewed Beiersdorf
- C-Suite 40% (2)
- Director 40% (2)
- Manager 20% (1)
Employer names and spend open once the report publishes.
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Sentiment
60 Net Promoter Score, from 5 scored reviews- Promoters 3
- Passives 2
- Detractors 0
Cumulative NPS by month
-1 over 4 months- Jan 10
- Feb 8
- May 8
- Aug 9
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 60 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 50%Plan to renew, by seniority
- 100% 1 answer
- 50% 2 answers
- 0% 1 answer
- 9.5/10 Average score from customers who will renew
- 8.5/10 Average score from undecided customers
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