GlobalWebIndex
GWI (formerly GlobalWebIndex) is a market research and audience insights company that provides survey-based consumer data and analytics to brands, agencies, and media companies. Its SaaS platform offers detailed profiles of online audiences across demographics, behaviors, and attitudes to support marketing, product, and media planning decisions. The company generates revenue through subscriptions to its data platform, custom research services, and related analytics offerings.
- Business Intelligence & Dashboards
- Marketing Analytics & Attribution
- Revenue
- $120.0M
- Employees
- 650
- Founded
- 2009
- Headquarters
- Londonderry County Borough, United Kingdom
What 10 Arbolus experts think of GlobalWebIndex
NPS is highly positive with 5 out of 8 experts rating 9 or 10; no negative NPS. All high spenders indicate intent to renew. Most experts have been live for over a year, and sentiment is strongly correlated with mature implementations. Adoption is deep among both influencers and users, indicating strong stickiness and satisfaction. Overall Customer Sentiment: Positive
Who reviewed GlobalWebIndex
- C-Suite 40% (4)
- Director 60% (6)
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Sentiment
40 Net Promoter Score, from 10 scored reviews- Promoters 6
- Passives 2
- Detractors 2
Cumulative NPS by month
+0 over 5 months- Jul 8
- May 9
- Jul 8
- Aug 8
- Sep 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 28 across 3 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 60%Plan to renew, by seniority
- 0% 1 answer
- 75% 4 answers
- 7.7/10 Average score from customers who will renew
- 8/10 Average score from undecided customers
- 4/10 Average score from customers not renewing
Top alternatives
Most weighed by GlobalWebIndex customers
More in Data & Analytics and Marketing & Advertising
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