HeyGen
HeyGen is an AI video generation platform that enables businesses and creators to produce personalized, talking‑avatar videos from text or audio. Its web-based software lets users create multilingual, lip-synced videos at scale for use cases such as sales outreach, training, marketing, and localization, sold via subscription and usage-based plans.
- Generative AI Platforms
- Marketing Automation
- Sales Enablement & Training
- Revenue
- $25.0M
- Employees
- 150
- Founded
- 2020
- Headquarters
- Los Angeles, United States of America
What 69 Arbolus experts think of HeyGen
NPS scores range widely but skew positive; many responses score 8–10, with a few detracting scores around 4–6. Renewal intent is high among multi-team, enterprise, and marketing users, with moderate risk or uncertainty among pilot or lower adoption users. Most accounts report advanced adoption ("MoreThan1Year", "Pilot", or "LessThan1Year"), indicating successful onboarding and value realization. Typical feedback themes highlight speed, cost savings, multilingual capacity, and workflow adaptability as strengths, while limitations cited include avatar realism in demanding cases, deep editing needs, and some customization gaps.Overall Customer Sentiment: Positive
Who reviewed HeyGen
- C-Suite 71% (49)
- Director 20% (14)
- Manager 9% (6)
Employer names and spend open in the full report, along with the other 66 customers.
Everything 69 customers told us about HeyGen.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
33 Net Promoter Score, from 68 scored reviews- Promoters 33
- Passives 25
- Detractors 10
Cumulative NPS by month
-1 over 6 months- May 9
- Jun 9
- Jul 9
- Aug 9
- Sep 8
- Oct 8
Net Promoter Score across 4 reviews, accumulated up to each month. Category median 42 across 4 companies.
Praised
- Enterprise-Grade Controls
- Natural Performances for Global Markets
- Workflow and Collaboration Expansion
- Efficiency and Scalability
Criticised
- Editing Flexibility
- Avatar Realism and Customization Limits
- Cost and Iteration Barriers
- Price Sensitivity and Vendor Fit
What customers say
Renewal intent
Plan to renew 63%Plan to renew, by seniority
- 71% 24 answers
- 50% 6 answers
- 0% 1 answer
- 0% 1 answer
- 8.7/10 Average score from customers who will renew
- 7.9/10 Average score from undecided customers
- 7.6/10 Average score from customers not renewing
Top alternatives
Most weighed by HeyGen customersReport
For people who use HeyGen
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