INTUIT TURBOTAX
Intuit TurboTax is a consumer and small-business tax preparation software and online service that guides users through preparing and filing federal and state income tax returns in the United States and Canada. It generates revenue through subscription and per-return fees for its web-based and desktop products, as well as ancillary services such as audit support and add-on financial products. TurboTax primarily serves individuals, self-employed workers, and small businesses seeking do-it-yourself tax filing solutions.
- Tax Automation
- Accounting & Bookkeeping Software
- Revenue
- $2.5B
- Employees
- 2,500
- Founded
- 1983
- Headquarters
- San Diego, United States of America
What 13 Arbolus experts think of INTUIT TURBOTAX
NPS scores cluster mostly between 7 and 9, with only one low of 4, suggesting customer satisfaction is generally positive. Renewal intent is strong among influencers and mid/high spenders, and long-term usage is common. Stickiness is highest for users who benefit from QuickBooks integration and efficient workflows. International tax limitations and reporting constraints are recurring weaknesses but do not drive broad dissatisfaction. The primary sentiment driver is ease of integration and operational streamlining.Overall Customer Sentiment: Positive
Who reviewed INTUIT TURBOTAX
- C-Suite 75% (10)
- Director 17% (2)
- Manager 8% (1)
Employer names and spend open in the full report, along with the other 10 customers.
Everything 13 customers told us about INTUIT TURBOTAX.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
15 Net Promoter Score, from 13 scored reviews- Promoters 5
- Passives 5
- Detractors 3
Cumulative NPS by month
-1 over 6 months- Apr 8
- May 8
- Jun 8
- Jul 7
- Aug 8
- Sep 7
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 12 across 2 companies.
Praised
- Seamless QuickBooks Integration
- Strong User Interface
- Ease of Use for Complex Income
- Enhance Cloud and API Integration
Criticised
- Enterprise-grade Competitors
- Loss of Seamless Integration
- Manual Reporting Increases Churn
- Reporting Limitations
What customers say
Renewal intent
Plan to renew 60%Plan to renew, by seniority
- 67% 3 answers
- 50% 2 answers
- 6.7/10 Average score from customers who will renew
- 8/10 Average score from undecided customers
- 9/10 Average score from customers not renewing
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