Klook
Klook is a travel and leisure activities booking platform that enables consumers to discover and reserve tours, attractions, local experiences, and transportation services worldwide via its website and mobile app. It aggregates third‑party operators and ticket providers, earning revenue through commissions and service fees on each booking. The company primarily serves leisure travelers and partners with tourism businesses seeking digital distribution and demand generation.
- Marketplace & Booking Platforms
- E-commerce Platforms & Storefronts
- Revenue
- $350.0M
- Employees
- 1,800
- Founded
- 2014
- Headquarters
- Hong Kong, Hong Kong
What 15 Arbolus experts think of Klook
NPS is strong with the majority scoring above 8, and several 10 scores highlighting positive customer experiences. Renewal intent aligns closely with high spenders and positive qualitative feedback. Most respondents are at the MoreThan1Year implementation stage, supporting high stickiness. Key themes driving positive sentiment are the intuitive interface, strong customer support, market coverage, and operational efficiency. Some negative outliers are present but outweighed by loyalty- and value-driven feedback.Overall Customer Sentiment: Positive
Who reviewed Klook
- C-Suite 58% (9)
- Director 25% (4)
- Manager 17% (3)
Employer names and spend open in the full report, along with the other 12 customers.
Everything 15 customers told us about Klook.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
40 Net Promoter Score, from 15 scored reviews- Promoters 8
- Passives 5
- Detractors 2
Cumulative NPS by month
+0 over 3 months- Apr 8
- Aug 8
- Sep 8
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 40 across 1 companies.
Praised
- Target Premium/Luxury Segments
- Enhance Market Expansion via Standalone Experiences
- Expand AI and Personalization
- Intuitive User Interface
Criticised
- Broader Aggregator Competition
- Supplier and Price Disintermediation
- AI-Powered Competitive Threat
- Confidential Spend and Budget Allocation
What customers say
Renewal intent
Plan to renew 67%Plan to renew, by seniority
- 0% 1 answer
- 100% 1 answer
- 100% 1 answer
- 8.5/10 Average score from customers who will renew
- 4/10 Average score from customers not renewing
Report
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