Kraken Digital Asset Exchange
Kraken is a global cryptocurrency exchange that enables individuals and institutions to buy, sell, and trade digital assets such as Bitcoin, Ethereum, and other cryptocurrencies, as well as access staking and related services. It generates revenue primarily through trading fees, funding and margin fees, and ancillary services like staking and institutional-grade crypto solutions.
- Revenue
- $800.0M
- Employees
- 3,500
- Founded
- 2011
- Headquarters
- New York City, United States of America
What 26 Arbolus experts think of Kraken Digital Asset Exchange
NPS scores for Kraken cluster in the high-positive range, with multiple experts rating 8-10 and user feedback indicating satisfaction with key features. Renewal intent trends positively, especially among higher spenders and long-term users, while a minority of influencers express uncertainty or negative outlook. The majority of customers are at the MoreThan1Year implementation stage, further indicating stickiness. Core themes driving sentiment include operational usability, pilot capability, and security assurances.Positive
Who reviewed Kraken Digital Asset Exchange
- C-Suite 68% (18)
- Director 20% (5)
- Manager 12% (3)
Employer names and spend open in the full report, along with the other 23 customers.
Everything 26 customers told us about Kraken Digital Asset Exchange.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
38 Net Promoter Score, from 26 scored reviews- Promoters 12
- Passives 12
- Detractors 2
Cumulative NPS by month
+0 over 6 months- Apr 8
- May 8
- Jun 8
- Jul 8
- Aug 8
- Sep 8
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 34 across 2 companies.
Praised
- Leverage AI for Advanced Analytics
- Increase Pilot Conversions
- More Tailored Integrations
- Data Accessibility
Criticised
- Vendor Consolidation
- Churn Risk from Pilot Phase Customers
- AI Disruption Potential
- Pending Evaluation of AI Alternatives
What customers say
Renewal intent
Plan to renew 56%Plan to renew, by seniority
- 57% 7 answers
- 100% 1 answer
- 0% 1 answer
- 8.4/10 Average score from customers who will renew
- 7.7/10 Average score from undecided customers
- 5/10 Average score from customers not renewing
Top alternatives
Most weighed by Kraken Digital Asset Exchange customers
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