Quizlet

quizlet.com · San Francisco, United States of America

Quizlet is an online learning platform that provides digital flashcards, practice tests, and study tools for students and educators across a wide range of subjects. The company offers a freemium SaaS product with individual subscriptions, institutional licenses, and advertising as primary revenue streams. Its tools are used globally by K–12, higher education, and professional learners to memorize concepts, prepare for exams, and reinforce classroom instruction.

  • Learning Management
  • Knowledge Management & Collaboration
Revenue
$160.0M
Employees
450
Founded
2005
Headquarters
San Francisco, United States of America

What 26 Arbolus experts think of Quizlet

NPS scores are widely distributed: 28% report NPS 10, another 33% NPS 8, and less than 10% score below 5. Renewal intent shows moderate uncertainty, predominantly among high-spend influencers, while long-term users report stable or positive intent. Implementation stage data indicates balanced distribution across Pilot, LessThan1Year, and MoreThan1Year, with stickiness generally increasing as deployment matures. Key themes include a strong value proposition for established users, but renewal uncertainty at the influencer / high spender level.Overall Customer Sentiment: Positive

Who reviewed Quizlet

Total customers 26 25 current · 1 former
Reviews growth +15 in six months
Seniority of respondents
  • C-Suite 72% (19)
  • Director 8% (2)
  • Manager 20% (5)
Generalist Generalist C-Suite NPS 10 Will renew
Operations Leader C-Suite NPS 8 Will renew
Operations Leader C-Suite NPS 6

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Sentiment

3 Net Promoter Score, from 26 scored reviews
  • Promoters 8
  • Passives 11
  • Detractors 7

Cumulative NPS by month

+0 over 6 months
  • May 8
  • Jun 8
  • Jul 7
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 5 reviews, accumulated up to each month. Category median 14 across 5 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 38%
  • Will renew 5
  • Undecided 8
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 44% 9 answers
  • Director 0% 1 answer
  • Manager 33% 3 answers
  • 8.4/10 Average score from customers who will renew
  • 7.4/10 Average score from undecided customers

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