SPINS

spins.com · Chicago Loop, United States of America

SPINS is a data and analytics company that provides product attribution, point-of-sale, and consumer insights focused on the natural, organic, and specialty grocery industry. It serves retailers, brands, and their advisors by aggregating and enriching market data to support category management, product innovation, and go-to-market decisions. The company generates revenue through subscriptions and licensing to its data platforms, analytics tools, and related advisory services.

  • Business Intelligence & Dashboards
  • Data Integration & ETL
Revenue
$200.0M
Employees
800
Founded
1997
Headquarters
Chicago Loop, United States of America

What 9 Arbolus experts think of SPINS

NPS distribution is strongly positive, with 57% of responses at the maximum score of 10, and all but one expert reporting NPS of 8 or above. The only lower sentiment comes from an Influencer with a still moderate NPS 3 and uncertain renewal. Renewal intent is confirmed for the largest spending accounts, correlating with the most established implementations. Over 86% of respondents have used the platform for over 1 year, demonstrating stickiness. Matched patterns of spend, NPS, and renewal show that SPINS’s largest and longest-tenured clients are its most loyal and satisfied.Overall Customer Sentiment: Positive

Who reviewed SPINS

Total customers 9 9 current · 0 former
Reviews growth +7 in six months
Seniority of respondents
  • C-Suite 56% (5)
  • Director 11% (1)
  • Manager 33% (3)
Marketing Leader Manager NPS 8
Revenue Manager Manager NPS 10
Strategy Leader Manager NPS 10 Will renew

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Sentiment

44 Net Promoter Score, from 9 scored reviews
  • Promoters 6
  • Passives 1
  • Detractors 2

Cumulative NPS by month

+0 over 5 months
  • Apr 8
  • May 8
  • Jul 8
  • Sep 8
  • Oct 8

Net Promoter Score across 1 reviews, accumulated up to each month. Category median 44 across 1 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 67%
  • Will renew 2
  • Undecided 1
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 50% 2 answers
  • Manager 100% 1 answer
  • 10/10 Average score from customers who will renew
  • 3/10 Average score from undecided customers

For people who use SPINS

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