Sprout Social, Inc.
Sprout Social, Inc. provides a cloud-based social media management platform that helps businesses and agencies manage publishing, engagement, social listening, analytics, and customer care across major social networks. The company serves mid-market and enterprise brands, as well as agencies, on a subscription basis. It generates revenue primarily through recurring SaaS licenses and related professional services.
- Social Media & Community Management
- Marketing Analytics & Attribution
- Customer Support & Help Desk
- Revenue
- $320.0M
- Employees
- 1,200
- Founded
- 2010
- Headquarters
- Chicago Loop, United States of America
What 99 Arbolus experts think of Sprout Social, Inc.
NPS scores for Sprout Social are predominantly positive, with multiple responses in the 8–10 range and a significant minority registering lower scores due to cost. Renewal intent is stronger among high-spending, multi-brand teams and more variable among smaller or cost-sensitive organizations. Adoption is high, with most experts reporting extended usage or successful pilot deployments. Key feedback themes emphasize robust analytics, integration, workflow support, and ease of use, while cost and advanced feature complexity are recurring challenges.Overall Customer Sentiment: Positive
Who reviewed Sprout Social, Inc.
- C-Suite 64% (63)
- Director 28% (28)
- Manager 8% (8)
Employer names and spend open in the full report, along with the other 96 customers.
Everything 99 customers told us about Sprout Social, Inc..
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
14 Net Promoter Score, from 99 scored reviews- Promoters 31
- Passives 51
- Detractors 17
Cumulative NPS by month
+0 over 6 months- May 8
- Jun 8
- Jul 8
- Aug 8
- Sep 8
- Oct 8
Net Promoter Score across 10 reviews, accumulated up to each month. Category median 26 across 10 companies.
Praised
- Broader Integrations and Automation
- Cost Optimization for Teams
- Deeper AI and Analytics
- User Experience and Workflow Efficiency
Criticised
- Limitations in Advanced Integrations
- Complex Onboarding and Seat Restrictions
- Cost Sensitivity for Smaller Organizations
- Vendor Switching Risks
What customers say
Renewal intent
Plan to renew 56%Plan to renew, by seniority
- 57% 30 answers
- 57% 7 answers
- 50% 4 answers
- 50% 2 answers
- 8.7/10 Average score from customers who will renew
- 6.9/10 Average score from undecided customers
- 5.6/10 Average score from customers not renewing
Top alternatives
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