Sport Alliance

sportalliance.com · Hamburg-Nord, Germany

Sport Alliance is a German software company that provides cloud-based management platforms for gyms, fitness chains, and sports facilities, covering membership administration, billing, access control, and class scheduling. It serves fitness studio operators, franchise systems, and related sports businesses, generating revenue through SaaS subscriptions, payment and billing services, and related add-on modules. The company also offers integrated solutions for member engagement and digital training experiences via affiliated products and brands.

Industry-Specific ERP
Payment Processing
IT Consulting & Implementation

Listed in

Revenue: $65.0M
Employees: 450
Founded: 2011
Headquarters: Hamburg-Nord, Germany

What 8 Arbolus experts think of Sport Alliance

NPS scores range from 5 to 8, with a central tendency around 7. Renewal intent distribution shows 34% Yes, 37% No, and 29% Not Sure. User stickiness is characterized by half of the experts reporting more than 1 year of implementation, while smaller groups are in pilot or uncertain stages. Overall sentiment is consistently mid-range, reflecting competent but not exceptional satisfaction. Most critical themes drawn from data include moderate advocacy, ambiguity around renewal decisions, and sustained but cautious adoption patterns.Overall Customer Sentiment: Neutral

Who reviewed Sport Alliance

Total customers 8 7 current · 1 former

Reviews growth +8 in six months

Seniority of respondents

C-Suite 88% (7)
Director 12% (1)

Operations Manager C-Suite NPS 7 Undecided Submitted Nov 2025

Executive C-Suite NPS 5 Not renewing Submitted Nov 2025

Revenue Executive C-Suite NPS 8 Undecided Submitted Nov 2025

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Sentiment

-25 Net Promoter Score, from 8 scored reviews

Promoters 0
Passives 6
Detractors 2

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 25%

Will renew 2
Undecided 3
Not renewing 3

Plan to renew, by seniority

C-Suite 29% 7 answers
Director 0% 1 answer

7.5/10 Average score from customers who will renew
7.3/10 Average score from undecided customers
6.3/10 Average score from customers not renewing

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