Ulta Beauty
Ulta Beauty is a U.S.-based beauty retailer that operates a nationwide chain of stores and an e-commerce platform offering cosmetics, skincare, haircare, fragrance, and salon services. The company sells a mix of mass, prestige, and professional brands to consumer customers and generates revenue through product sales and in-store salon services. It also runs a loyalty program and partnerships that drive repeat purchases both online and in physical locations.
- Revenue
- $10.4B
- Employees
- 40,000
- Founded
- 1990
- Headquarters
- Bolingbrook, United States of America
What 7 Arbolus experts think of Ulta Beauty
NPS scores are consistently high, with all responses at 8 or above, reflecting strong promoter sentiment. Where provided, renewal intent is positive or neutral, with no negative responses. All experts report implementation periods of more than one year, indicating established customer relationships and solution stickiness. The dominant themes from quantitative data are high satisfaction and proven value through long-term use.Overall Customer Sentiment: Positive
Who reviewed Ulta Beauty
- C-Suite 86% (6)
- Director 14% (1)
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Sentiment
71 Net Promoter Score, from 7 scored reviews- Promoters 5
- Passives 2
- Detractors 0
Cumulative NPS by month
+0 over 5 months- Jul 9
- Feb 8
- May 9
- Jul 9
- Sep 9
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 71 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 67%Plan to renew, by seniority
- 67% 3 answers
- 8.5/10 Average score from customers who will renew
- 9/10 Average score from undecided customers
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