WebEngage Analytics

webengage.com · Mumbai, India

WebEngage is a customer data and marketing automation platform that helps consumer brands collect and unify user data, segment audiences, and run personalized campaigns across channels such as email, SMS, push notifications, in-app messages, and web overlays. It serves mid-market and enterprise businesses, particularly in e-commerce, fintech, travel, and media, and generates revenue through subscriptions to its SaaS platform and related services.

  • Marketing Automation
  • Customer Data Platform
  • Customer Support & Help Desk
Revenue
$25.0M
Employees
350
Founded
2011
Headquarters
Mumbai, India

What 8 Arbolus experts think of WebEngage Analytics

NPS scores cluster at the positive end, with 43% Promoters (NPS 9-10), 43% Passives (NPS 7-8), and 14% Detractors (NPS 6). Renewal intent is strong, with 75% (3 of 4 with data) of respondents likely to renew, led by high spenders in fintech and consulting. Stickiness is high; 71% have used WebEngage Analytics for more than a year, while very few are in onboarding or offboarding. The main themes are high satisfaction among Influencers and at larger spend levels, with stickiness and positive NPS aligning.Overall Customer Sentiment: Positive

Who reviewed WebEngage Analytics

Total customers 8 6 current · 2 former
Reviews growth +8 in six months
Seniority of respondents
  • C-Suite 75% (6)
  • Director 25% (2)
Marketing Leader C-Suite NPS 6
Marketing Leader Director NPS 7 Not renewing
Executive Director NPS 9 Will renew

Employer names and spend open once the report publishes.

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Sentiment

0 Net Promoter Score, from 8 scored reviews
  • Promoters 2
  • Passives 4
  • Detractors 2

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 75%
  • Will renew 3
  • Undecided 0
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 100% 2 answers
  • Director 50% 2 answers
  • 9/10 Average score from customers who will renew
  • 7/10 Average score from customers not renewing

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