Alibaba.com
Alibaba.com is a global B2B e‑commerce marketplace that connects manufacturers, wholesalers, and trading companies—primarily in China and Asia—with business buyers worldwide. The platform generates revenue through membership fees, advertising and lead-generation services, transaction services, and value-added logistics and trade assurance offerings.
- Marketplace & Booking Platforms
- Revenue
- $2.5B
- Employees
- 8,000
- Founded
- 1999
- Headquarters
- Hangzhou, China
What 27 Arbolus experts think of Alibaba.com
The NPS scores show a concentration at the upper end, with over 50% of experts rating Alibaba.com at NPS 9 or 10, and strong renewal intent among high spenders and influencers. The majority of customers are at the 'MoreThan1Year' implementation stage, indicating strong stickiness. Positive sentiment is driven by Alibaba's extensive supplier network, broad assortment, and competitive pricing, while the main negative themes include gaps in supplier verification, quality control, communication delays, and lack of pricing transparency. Across respondents, the overall customer sentiment is positive and recommendations are most likely from experienced buyers with established vetting processes.Overall Customer Sentiment: Positive
Who reviewed Alibaba.com
- C-Suite 40% (11)
- Director 25% (7)
- Manager 35% (9)
Employer names and spend open in the full report, along with the other 24 customers.
Everything 27 customers told us about Alibaba.com.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
51 Net Promoter Score, from 27 scored reviews- Promoters 20
- Passives 1
- Detractors 6
Cumulative NPS by month
+0 over 4 months- Jul 9
- Aug 9
- Sep 9
- Oct 9
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 50 across 2 companies.
Praised
- AI-powered Supplier Vetting and Quality Assurance
- Integrated Payment and Logistics Dashboard
- Enhanced Predictive Logistics and Compliance Tools
- Direct Access to Manufacturers and Customization
Criticised
- Communication Delays and Barriers
- Supplier Verification and Quality Gaps
- Shipping and Pricing Transparency Issues
- Quality Assurance from Rivals
What customers say
Renewal intent
Plan to renew 80%Plan to renew, by seniority
- 100% 1 answer
- 100% 2 answers
- 50% 2 answers
- 9.5/10 Average score from customers who will renew
- 10/10 Average score from undecided customers
Top alternatives
Most weighed by Alibaba.com customers
Report
More in Commerce & Marketplaces
Other companies in Commerce & Marketplaces with a customer report.
For people who use Alibaba.com
Do you use Alibaba.com at work?
Share your software review and get matched to paid projects. Arbolus pays you every time a client reads your review.
- 27 customers of Alibaba.com have already contributed
Takes a few minutes. Your identity stays anonymous.