Cognism, Ltd.
Cognism is a B2B sales intelligence platform that provides compliant global contact and company data to help sales and marketing teams identify, prospect, and engage target accounts. Its SaaS platform combines firmographic data, direct dials, and intent signals with workflow integrations into CRM and sales engagement tools, sold on a subscription basis to enterprises and mid-market customers.
- Sales Intelligence & Prospecting
- Marketing Automation
- Revenue
- $60.0M
- Employees
- 450
- Founded
- 2015
- Headquarters
- Londonderry County Borough, United Kingdom
What 63 Arbolus experts think of Cognism, Ltd.
NPS scores range across the neutral to positive spectrum, with a concentration in the 7–10 band reflecting solid satisfaction for core use cases, especially among heavy users. Renewal intent is generally strong among high and mid spenders, with low spenders showing more hesitancy or a lack of clear commitment. Most customers are in later implementation stages, indicating mature platform adoption and reliable stickiness for the majority. Key expert themes emphasize the platform’s solid data backbone, while acknowledging standard limitations around data freshness and lack of workflow automation. Overall Customer Sentiment: Positive
Who reviewed Cognism, Ltd.
- C-Suite 67% (42)
- Director 16% (10)
- Manager 17% (11)
Employer names and spend open in the full report, along with the other 60 customers.
Everything 63 customers told us about Cognism, Ltd..
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
19 Net Promoter Score, from 63 scored reviews- Promoters 25
- Passives 25
- Detractors 13
Cumulative NPS by month
+0 over 6 months- May 8
- Jun 8
- Jul 8
- Aug 8
- Sep 8
- Oct 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 22 across 3 companies.
Praised
- Effective Contact Enrichment
- Foundational for Pipeline Building
- Reliable Data for Outbound Targeting
- Advanced Workflow Tooling
Criticised
- Not Perfect Data Quality
- Limited Workflow Automation
- Data Freshness Issues
- Reliance on Data Provider Model
What customers say
Renewal intent
Plan to renew 66%Plan to renew, by seniority
- 68% 19 answers
- 75% 4 answers
- 50% 4 answers
- 50% 2 answers
- 8.5/10 Average score from customers who will renew
- 6.7/10 Average score from undecided customers
- 4/10 Average score from customers not renewing
Top alternatives
Most weighed by Cognism, Ltd. customers
Report
More in Marketing & Advertising and Customer Support
Other companies in both categories with a customer report.
For people who use Cognism, Ltd.
Do you use Cognism, Ltd. at work?
Share your software review and get matched to paid projects. Arbolus pays you every time a client reads your review.
- 63 customers of Cognism, Ltd. have already contributed
Takes a few minutes. Your identity stays anonymous.