Coinbase

coinbase.com · San Francisco, United States of America

Coinbase is a global cryptocurrency exchange and financial technology company that provides a platform for individuals, institutions, and developers to buy, sell, store, and use digital assets. It generates revenue primarily through transaction fees, custodial services, subscription and services products, and related crypto-financial infrastructure offerings.

  • Payment Processing
  • Embedded Finance & Banking-as-a-Service
Revenue
$3.2B
Employees
3,800
Founded
2012
Headquarters
San Francisco, United States of America

What 148 Arbolus experts think of Coinbase

NPS scores for Coinbase skew strongly positive, with the majority of experts giving ratings of 8-10. Renewal intent is high among institutional and mid-market clients, particularly finance and operations leaders. Stickiness is strongest among users with over a year of use and those who integrate Coinbase as a core part of digital asset workflows. Main feedback themes include strong regulatory standing, robust security, ease of use, reliable liquidity, and comprehensive custody features. Product gaps focus on fee structure, limitations on asset coverage, and customer support responsiveness.Overall Customer Sentiment: Positive

Who reviewed Coinbase

Total customers 148 139 current · 9 former
Reviews growth +98 in six months
Seniority of respondents
  • C-Suite 63% (93)
  • Director 25% (37)
  • Manager 12% (18)
Founder Director NPS 7
Not specified C-Suite NPS 6
Engineering Engineer Not specified NPS 5

Employer names and spend open in the full report, along with the other 145 customers.

Everything 148 customers told us about Coinbase.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

33 Net Promoter Score, from 148 scored reviews
  • Promoters 72
  • Passives 54
  • Detractors 22

Cumulative NPS by month

+0 over 6 months
  • May 8
  • Jun 8
  • Jul 8
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 33 across 3 companies.

Praised

  • Ease of Use and Operational Fit
  • Deep Liquidity and Robust Security
  • Regulatory Trust and Compliance
  • Advanced Analytics and Trading Tools

Criticised

  • Competition and Pricing Pressure
  • Regulatory or Security Risks
  • AI-driven Competitor Innovation
  • Advanced Trading Limitations

What customers say

Ease of Use and Operational Fit
“Our team adopted Coinbase quickly due to its clean interface and ease of onboarding, which streamlined critical workflows.”
Deep Liquidity and Robust Security
“Coinbase's strong liquidity and custodial security made it the clear choice for large-scale digital asset trading and storage.”
Regulatory Trust and Compliance
“I felt comfortable selecting Coinbase because of its regulatory maturity and institutional credibility compared to other platforms.”

Renewal intent

Plan to renew 52%
  • Will renew 26
  • Undecided 18
  • Not renewing 6

Plan to renew, by seniority

  • C-Suite 48% 27 answers
  • Director 73% 15 answers
  • Manager 33% 6 answers
  • Not specified 0% 2 answers
  • 8.9/10 Average score from customers who will renew
  • 7.6/10 Average score from undecided customers
  • 5.8/10 Average score from customers not renewing

Top alternatives

Most weighed by Coinbase customers

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