DJI
DJI is a Chinese technology company that designs and manufactures civilian drones, aerial imaging systems, and related software for consumers, enterprises, and public safety organizations. Its product portfolio includes camera drones, gimbals, action cameras, and enterprise UAV platforms used in photography, filmmaking, surveying, inspection, and agriculture. The company generates revenue through hardware sales, accessories, and software solutions sold globally via direct online channels, retailers, and distributors.
- IoT & Edge Platforms
- Manufacturing Execution & Quality
- Revenue
- $3.0B
- Employees
- 14,000
- Founded
- 2006
- Headquarters
- Shenzhen, China
What 18 Arbolus experts think of DJI
NPS distribution is highly positive, with 92% of respondents indicating scores of 7 or higher and a weighted average NPS above 8.5. Renewal intent is also strong: 61% of customers report clear intent to renew, with undecided responses mainly from lower spenders. Stickiness is high; over 80% are in the more than 1 year implementation stage. Key sentiment drivers are long-term reliability, comprehensive support, and ability to address diverse workflow needs.Positive
Who reviewed DJI
- C-Suite 62% (11)
- Director 19% (3)
- Manager 19% (3)
Employer names and spend open once the report publishes.
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Sentiment
58 Net Promoter Score, from 17 scored reviews- Promoters 10
- Passives 7
- Detractors 0
Cumulative NPS by month
+0 over 6 months- Feb 9
- Mar 9
- May 8
- Jul 8
- Aug 9
- Sep 9
Net Promoter Score across 1 reviews, accumulated up to each month. Category median 58 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 60%Plan to renew, by seniority
- 44% 9 answers
- 100% 2 answers
- 100% 2 answers
- 50% 2 answers
- 9.2/10 Average score from customers who will renew
- 7.8/10 Average score from undecided customers
- 7/10 Average score from customers not renewing
For people who use DJI
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