Grata

grata.com · New York City, United States of America

Grata is a B2B data and search platform that provides private equity firms, investment banks, and corporate development teams with comprehensive information on middle-market and private companies. Its software uses web data, natural language processing, and proprietary indexing to enable users to source deals, research markets, and build target lists. Grata generates revenue through subscriptions to its SaaS platform and related data services.

  • Sales Intelligence & Prospecting
  • Business Intelligence & Dashboards
Revenue
$45.0M
Employees
250
Founded
2016
Headquarters
New York City, United States of America

What 11 Arbolus experts think of Grata

The NPS distribution is above average (scores 5–9), with no detractors, and promoters predominately scoring 8–9. Renewal intent is positive for established users, with others neutral due to pilot stages and ongoing evaluation. Stickiness is higher among users reporting over a year of use, while pilot and early-stage customers express strong evaluation but not full commitment yet. Expert feedback highlights operational efficiency, improved deal sourcing, and broad company discovery as key strengths, while international data coverage and fully automated financial data are recurring improvement areas.Overall Customer Sentiment: Positive

Who reviewed Grata

Total customers 11 10 current · 1 former
Reviews growth +10 in six months
Seniority of respondents
  • C-Suite 80% (9)
  • Director 10% (1)
  • Manager 10% (1)
Engineering Executive C-Suite NPS 7 Undecided
Strategy Leader C-Suite NPS 7
Finance Manager C-Suite NPS 9 Will renew

Employer names and spend open in the full report, along with the other 8 customers.

Everything 11 customers told us about Grata.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

27 Net Promoter Score, from 11 scored reviews
  • Promoters 4
  • Passives 6
  • Detractors 1

Cumulative NPS by month

+0 over 5 months
  • Sep 8
  • Jun 8
  • Jul 8
  • Sep 8
  • Oct 8

Net Promoter Score across 5 reviews, accumulated up to each month. Category median 27 across 5 companies.

Praised

  • Reliable, Quality Data
  • Enhanced M&A Target Screening
  • AI-Powered Private Company Discovery
  • Deeper Financial and Operating Metrics

Criticised

  • Use Case Limitation for Admin Tasks
  • Limited International Data Depth
  • Workflow Integration Gaps
  • Switching on Data Coverage and AI Advances

What customers say

Reliable, Quality Data
“Based on my experience, Grata is reliable and provides strong quality data that can be relied upon for critical decisions.”
Enhanced M&A Target Screening
“Grata uncovers relevant private businesses that are difficult to find through traditional databases, especially in niche markets.”
AI-Powered Private Company Discovery
“I find Grata significantly improves efficiency in private market research and helps discover founder-owned businesses often overlooked by standard platforms.”

Renewal intent

Plan to renew 50%
  • Will renew 3
  • Undecided 3
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 40% 5 answers
  • Director 100% 1 answer
  • 8.7/10 Average score from customers who will renew
  • 7.3/10 Average score from undecided customers

Top alternatives

Most weighed by Grata customers

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