JDE Peet's

jdepeets.com · Amsterdam-Zuidoost, Netherlands

JDE Peet's is a global coffee and tea company that manufactures, markets, and distributes packaged coffee, tea, and related beverages for retail, out‑of‑home, and professional channels. It owns a portfolio of brands including Jacobs, Douwe Egberts, L’OR, Peet’s Coffee, and others, selling products through supermarkets, coffee shops, e‑commerce, and foodservice partners worldwide. The company generates revenue from the sale of roasted and ground coffee, single‑serve capsules and pods, instant coffee, tea, and ready‑to‑drink beverages.

Revenue
$8.9B
Employees
21,000
Founded
2019
Headquarters
Amsterdam-Zuidoost, Netherlands

What 5 Arbolus experts think of JDE Peet's

NPS scores range from 4 to 10, with a mean score close to the midpoint, suggesting a mix of moderate satisfaction and detracting opinions. Only one expert expressed an uncertain renewal intent, with the rest not providing input. The majority of implementations are in the More Than 1 Year stage, but sentiment remains varied, as quality of experience appears inconsistent. Stickiness trends positively with longevity but variability in NPS tempers the outlook.Overall Customer Sentiment: Neutral

Who reviewed JDE Peet's

Total customers 5 5 current · 0 former
Reviews growth +5 in six months
Seniority of respondents
  • C-Suite 40% (2)
  • Director 40% (2)
  • Manager 20% (1)
Operations Partner C-Suite NPS 4 Undecided
Marketing Leader Director NPS 9
Engineering Leader Director NPS 8

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Sentiment

-40 Net Promoter Score, from 5 scored reviews
  • Promoters 1
  • Passives 1
  • Detractors 3

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 0%
  • Will renew 0
  • Undecided 1
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 0% 1 answer
  • 4/10 Average score from undecided customers

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