Keap
Keap, formerly known as Infusionsoft, provides customer relationship management and marketing automation software for small businesses, combining CRM, email marketing, sales pipeline management, and payment tools in a single platform. The company serves entrepreneurs and small service-based businesses that need to automate follow-up, manage leads, and run campaigns without enterprise-level complexity. It generates revenue through subscription-based SaaS plans and related services.
- Sales CRM
- Marketing Automation
- Workflow Automation
- Revenue
- $120.0M
- Employees
- 650
- Founded
- 2001
- Headquarters
- Chandler, United States of America
What 7 Arbolus experts think of Keap
NPS scores cluster in the 5-7 range, with only one high (9) and none below 5. Renewal intent is split: 29% indicate no intent to renew, 57% are unsure, and only 14% confirm renewal. Implementation stage varies, skewed towards pilot and less than one year, with a minority in offboarding or established use. Key themes include moderate satisfaction but widespread uncertainty about long-term value and renewal.Overall Customer Sentiment: Neutral
Who reviewed Keap
- C-Suite 71% (5)
- Director 29% (2)
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Sentiment
-42 Net Promoter Score, from 7 scored reviews- Promoters 1
- Passives 2
- Detractors 4
Cumulative NPS by month
+1 over 3 months- Nov 6
- Feb 7
- Jun 7
Net Promoter Score across 1 reviews, accumulated up to each month. Category median -42 across 1 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 17%Plan to renew, by seniority
- 20% 5 answers
- 0% 1 answer
- 7/10 Average score from customers who will renew
- 7/10 Average score from undecided customers
- 6.5/10 Average score from customers not renewing
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