LEADFEEDER
Leadfeeder, now part of Dealfront, provides a B2B sales intelligence and website visitor identification platform that reveals which companies visit a client’s website, how they found it, and what pages they view. The software integrates with CRM and marketing tools to help sales and marketing teams generate leads, prioritize outreach, and measure campaign performance. Revenue is generated through subscription-based SaaS plans sold to businesses of various sizes.
- Sales Intelligence & Prospecting
- Marketing Analytics & Attribution
- Revenue
- $25.0M
- Employees
- 250
- Founded
- 2012
- Headquarters
- Helsinki, Finland
What 29 Arbolus experts think of LEADFEEDER
NPS scores for Leadfeeder are consistently strong, with multiple promoters (NPS 9–10) and a healthy concentration of passives (NPS 7–8). Only a small minority report Detractor scores (NPS ≤6), suggesting limited dissatisfaction. Renewal intent is largely positive, especially among high spenders, though there is some uncertainty among mid- to low spend brackets. The majority of experts report advanced implementation stages, with only a small subset in pilot or offboarding. Key feedback themes include high value in B2B sales prioritisation, strong timing of commercial signals, but limitations in visitor identity resolution and potential for irrelevant signals.Positive
Who reviewed LEADFEEDER
- C-Suite 42% (12)
- Director 31% (9)
- Manager 27% (8)
Employer names and spend open in the full report, along with the other 26 customers.
Everything 29 customers told us about LEADFEEDER.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
6 Net Promoter Score, from 29 scored reviews- Promoters 8
- Passives 15
- Detractors 6
Cumulative NPS by month
+1 over 6 months- Apr 6
- May 7
- Jun 7
- Jul 7
- Aug 7
- Sep 7
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 14 across 2 companies.
Praised
- Combining Intent Signals and CRM
- Contextual Engagement Recommendations
- AI-Driven Prioritization Enhancement
- Account-Level Visibility in B2B
Criticised
- Risk of AI Competition
- Persistent Identity Data Limitations
- Superior Integration by Competitors
- Signal Relevance Can Be Weak
What customers say
Renewal intent
Plan to renew 46%Plan to renew, by seniority
- 50% 6 answers
- 67% 3 answers
- 0% 3 answers
- 100% 1 answer
- 8/10 Average score from customers who will renew
- 6.8/10 Average score from undecided customers
- 8.3/10 Average score from customers not renewing
Top alternatives
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