Lead Forensics
Lead Forensics provides a B2B website visitor identification and analytics platform that reveals the companies visiting a client’s website, even if they do not complete a form. The software enriches visits with firmographic and contact data and integrates with CRM and marketing systems to help sales and marketing teams generate and qualify leads. The company sells its solution on a subscription basis to businesses primarily in the UK, US, and other international markets.
- Sales Intelligence & Prospecting
- Marketing Analytics & Attribution
- Revenue
- $65.0M
- Employees
- 450
- Founded
- 2009
- Headquarters
- Portsmouth, United Kingdom
What 7 Arbolus experts think of Lead Forensics
The NPS distribution skews positive, with scores clustering between 7-10. Notably, the only respondent with disclosed spend reports an NPS of 10 and renewal intent. Most users are in the adoption phase beyond 1 year, correlating with strong stickiness. High spenders (>$50K) display both high NPS and renewal confidence. The key driver of sentiment is the platform's sustained value over time, particularly among established users.Overall Customer Sentiment: Positive
Who reviewed Lead Forensics
- C-Suite 71% (5)
- Director 29% (2)
Employer names and spend open once the report publishes.
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Sentiment
14 Net Promoter Score, from 7 scored reviews- Promoters 2
- Passives 4
- Detractors 1
Cumulative NPS by month
-1 over 5 months- Feb 9
- Apr 8
- May 8
- Jul 8
- Sep 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 6 across 3 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 100%Plan to renew, by seniority
- 100% 1 answer
- 100% 1 answer
- 9/10 Average score from customers who will renew
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