Lead Forensics

leadforensics.com · Portsmouth, United Kingdom

Lead Forensics provides a B2B website visitor identification and analytics platform that reveals the companies visiting a client’s website, even if they do not complete a form. The software enriches visits with firmographic and contact data and integrates with CRM and marketing systems to help sales and marketing teams generate and qualify leads. The company sells its solution on a subscription basis to businesses primarily in the UK, US, and other international markets.

  • Sales Intelligence & Prospecting
  • Marketing Analytics & Attribution
Revenue
$65.0M
Employees
450
Founded
2009
Headquarters
Portsmouth, United Kingdom

What 7 Arbolus experts think of Lead Forensics

The NPS distribution skews positive, with scores clustering between 7-10. Notably, the only respondent with disclosed spend reports an NPS of 10 and renewal intent. Most users are in the adoption phase beyond 1 year, correlating with strong stickiness. High spenders (>$50K) display both high NPS and renewal confidence. The key driver of sentiment is the platform's sustained value over time, particularly among established users.Overall Customer Sentiment: Positive

Who reviewed Lead Forensics

Total customers 7 7 current · 0 former
Reviews growth +6 in six months
Seniority of respondents
  • C-Suite 71% (5)
  • Director 29% (2)
Marketing Leader Director NPS 8 Will renew
Revenue Partner C-Suite NPS 7
Engineering Leader Director NPS 7

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Sentiment

14 Net Promoter Score, from 7 scored reviews
  • Promoters 2
  • Passives 4
  • Detractors 1

Cumulative NPS by month

-1 over 5 months
  • Feb 9
  • Apr 8
  • May 8
  • Jul 8
  • Sep 8

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 6 across 3 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 100%
  • Will renew 2
  • Undecided 0
  • Not renewing 0

Plan to renew, by seniority

  • C-Suite 100% 1 answer
  • Director 100% 1 answer
  • 9/10 Average score from customers who will renew

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