LinkedIn is a professional networking platform that enables individuals to create profiles, connect with colleagues, and search for jobs, while allowing companies to build pages, recruit talent, and advertise to targeted professional audiences. It generates revenue primarily through talent solutions (recruiting and hiring tools), marketing and advertising products, and premium subscription plans for individuals and enterprises.
- Sales Intelligence & Prospecting
- Marketing Automation
- IT Consulting & Implementation
- Revenue
- $15.0B
- Employees
- 25,000
- Founded
- 2002
- Headquarters
- Sunnyvale, United States of America
What 340 Arbolus experts think of LinkedIn
NPS scores reflect widespread promoter sentiment (multiple 8-10 responses), with only a minor segment in detractor or neutral range. Renewal intent is strong among high spenders and recruitment-heavy teams. Platform stickiness is high, as nearly all experts report usage for multiple years. Key themes that drive sentiment include unique professional reach, direct candidate access, robust analytics, ease of talent pipeline building, and platform integration options. Criticisms focus on content noise, admin burden, and cost for premium features.Overall Customer Sentiment: Positive
Who reviewed LinkedIn
- C-Suite 61% (207)
- Director 21% (71)
- Manager 18% (61)
Employer names and spend open in the full report, along with the other 337 customers.
Everything 340 customers told us about LinkedIn.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
57 Net Promoter Score, from 337 scored reviews- Promoters 217
- Passives 98
- Detractors 22
Cumulative NPS by month
+0 over 6 months- May 9
- Jun 9
- Jul 9
- Aug 9
- Sep 9
- Oct 9
Net Promoter Score across 12 reviews, accumulated up to each month. Category median 22 across 12 companies.
Praised
- AI-Driven Personalization
- Premium Conversion Potential
- Workflow Automation Expansion
- Unmatched Professional Network
Criticised
- Emerging AI-Driven Competitors
- Workflow Integration Risks
- Content Overload and Diminished Value
- Complexity and Administration
What customers say
Renewal intent
Plan to renew 80%Plan to renew, by seniority
- 79% 120 answers
- 83% 41 answers
- 84% 19 answers
- 75% 8 answers
- 8.8/10 Average score from customers who will renew
- 7.5/10 Average score from undecided customers
- 7/10 Average score from customers not renewing
Top alternatives
Most weighed by LinkedIn customers
Report
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