Linktree
Linktree provides a simple landing page tool that allows creators, brands, and businesses to consolidate multiple links into a single shareable URL, typically used in social media bios. Users subscribe to free or paid plans to customize their link pages, access analytics, and integrate with third-party platforms. The company generates revenue through tiered subscriptions and value-added features for higher-usage and enterprise customers.
- Marketing Automation
- Content & Digital Asset Management
- Revenue
- $65.0M
- Employees
- 320
- Founded
- 2016
- Headquarters
- Melbourne, Australia
What 16 Arbolus experts think of Linktree
Overall sentiment among the expert pool is strongly positive, underscored by a cluster of NPS scores between 7 and 9. Most users report high satisfaction with the platform's ease of use, integrations, and analytics features. Renewal intent is notably high among higher spenders and more tenured users, though a minority express either no intent to renew or ambivalence, mainly tied to budget considerations or limitations in integrations. Stickiness is pronounced, with the majority of responses indicating usage for more than a year, reflecting deep adoption. The principal themes in expert feedback highlight Linktree’s intuitive setup, robust analytics, but also the desire for more advanced integrations and improved reliability.Overall Customer Sentiment: Positive
Who reviewed Linktree
- C-Suite 47% (8)
- Director 27% (4)
- Manager 27% (4)
Employer names and spend open in the full report, along with the other 13 customers.
Everything 16 customers told us about Linktree.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
33 Net Promoter Score, from 15 scored reviews- Promoters 7
- Passives 6
- Detractors 2
Cumulative NPS by month
+1 over 6 months- Aug 7
- Nov 7
- Feb 7
- Mar 8
- Jun 8
- Aug 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 23 across 3 companies.
Praised
- Reliable Multi-Link Functionality
- Comprehensive Analytics
- Intuitive and Quick Onboarding
- Expanded Integrations
Criticised
- Platform Feature Erosion
- Support and Reliability Risks
- Competitor Advancements
- Limited SEO and Customization
What customers say
Renewal intent
Plan to renew 45%Plan to renew, by seniority
- 14% 7 answers
- 100% 2 answers
- 100% 2 answers
- 8.6/10 Average score from customers who will renew
- 6.5/10 Average score from undecided customers
- 6.5/10 Average score from customers not renewing
Top alternatives
Most weighed by Linktree customers
Report
More in Data & Analytics and Workplace & Productivity
Other companies in both categories with a customer report.
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