Reddit operates a social media and online discussion platform organized into topic-based communities (“subreddits”), generating revenue primarily through digital advertising, premium memberships, and content-related products for consumers and advertisers worldwide.
- Revenue
- $800.0M
- Employees
- 2,200
- Founded
- 2005
- Headquarters
- San Francisco, United States of America
What 35 Arbolus experts think of REDDIT
NPS distribution is strongly positive, with most scores in the 8-10 range, reflecting high satisfaction and trust in the platform. Renewal intent is high among Influencers and Users with deep integration in workflows, especially those with more than one year of active use. Stickiness is supported by broad adoption across industries and functional roles, with expert feedback converging on community authenticity, niche expertise, and rich user-generated knowledge as decisive strengths. Key friction points include inconsistent moderation and rising spam, but do not significantly detract from overall loyalty.Overall Customer Sentiment: Positive
Who reviewed REDDIT
- C-Suite 53% (19)
- Director 30% (11)
- Manager 17% (6)
Employer names and spend open in the full report, along with the other 32 customers.
Everything 35 customers told us about REDDIT.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
37 Net Promoter Score, from 35 scored reviews- Promoters 15
- Passives 18
- Detractors 2
Cumulative NPS by month
+0 over 6 months- May 8
- Jun 8
- Jul 8
- Aug 8
- Sep 8
- Oct 8
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 50 across 2 companies.
Praised
- Niche and Specialized Communities
- Access to Authentic Human Experience
- Organic Market Feedback
- Verified Identity and Practitioner Communities
Criticised
- Over-Moderation and Platform Restrictions
- Quality Variability and Discoverability
- Moderation and Spam Issues
- AI Content Aggregation Threat
What customers say
Renewal intent
Plan to renew 80%Plan to renew, by seniority
- 75% 4 answers
- 80% 5 answers
- 100% 1 answer
- 8.3/10 Average score from customers who will renew
- 7/10 Average score from undecided customers
- 9/10 Average score from customers not renewing
Top alternatives
Most weighed by REDDIT customersReport
For people who use REDDIT
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