RTO Insider

rtoinsider.com · Arlington, United States of America

RTO Insider is a news and analysis publisher focused on U.S. and Canadian wholesale electricity markets, regional transmission organizations (RTOs), independent system operators (ISOs), and related regulatory and policy developments, serving energy industry professionals, regulators, and stakeholders via subscriptions and specialized content. The company generates revenue primarily through paid subscriptions, advertising, and sponsorships tied to its digital publication and events.

Revenue
$6.0M
Employees
35
Founded
2013
Headquarters
Arlington, United States of America

What 5 Arbolus experts think of RTO Insider

NPS scores observed are 7–10, showing a generally favorable sentiment, with 2 promoters rated 9 or 10. Renewal intent is mixed: 2 yes, 2 not sure, and 1 no. Implementation stickiness is high, with 80% of responses indicating use for more than a year, which reflects steady engagement. The key sentiment theme is solid satisfaction among high spenders and influencer categories but uncertainty and churn risk in others.Overall Customer Sentiment: Neutral

Who reviewed RTO Insider

Total customers 5 5 current · 0 former
Reviews growth +5 in six months
Seniority of respondents
  • C-Suite 80% (4)
  • Manager 20% (1)
Operations Leader C-Suite NPS 7 Undecided
Strategy Leader Manager NPS 7 Not renewing
Strategy Leader C-Suite NPS 9 Undecided

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Sentiment

40 Net Promoter Score, from 5 scored reviews
  • Promoters 2
  • Passives 3
  • Detractors 0

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 40%
  • Will renew 2
  • Undecided 2
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 50% 4 answers
  • Manager 0% 1 answer
  • 9/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers
  • 7/10 Average score from customers not renewing

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