Suzy
Suzy is a consumer insights and market research platform that enables brands to conduct on-demand surveys, collect feedback from a proprietary audience panel, and analyze results in real time. The company serves consumer brands, agencies, and researchers by providing software and services for concept testing, product development, and marketing decision support. It generates revenue through SaaS subscriptions and research services fees.
- Business Intelligence & Dashboards
- Product Analytics & Feedback
- Revenue
- $45.0M
- Employees
- 260
- Founded
- 2017
- Headquarters
- New York City, United States of America
What 7 Arbolus experts think of Suzy
The NPS scores range from 4 to 10, with most responses clustering around 6–8, showing moderate satisfaction. 33% of respondents indicated a definite intent to renew, 50% are unsure, and 17% do not plan to renew. Stickiness is moderate, with 50% of customers in their first year, 33% having used for more than a year, and 17% in the pilot phase. Key themes include uncertainty regarding renewal among new and mid-term users and mixed satisfaction regardless of spend.Overall Customer Sentiment: Neutral
Who reviewed Suzy
- C-Suite 57% (4)
- Director 43% (3)
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Sentiment
-14 Net Promoter Score, from 7 scored reviews- Promoters 1
- Passives 4
- Detractors 2
Cumulative NPS by month
-1 over 4 months- May 8
- Oct 7
- Jun 7
- Aug 7
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 15 across 3 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 17%Plan to renew, by seniority
- 25% 4 answers
- 0% 2 answers
- 10/10 Average score from customers who will renew
- 7/10 Average score from undecided customers
- 6/10 Average score from customers not renewing
Top alternatives
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For people who use Suzy
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