TCC (The Continuity Company)
TCC (The Continuity Company) is a global marketing services firm that designs and delivers retail loyalty, shopper engagement, and brand activation programs for supermarkets, convenience stores, and other retailers. It develops data-driven loyalty campaigns, collectibles, and digital engagement solutions that help clients increase customer frequency, basket size, and long-term loyalty. The company generates revenue through strategy, creative, sourcing, and end-to-end program management fees paid by retail and brand clients.
- Digital & Marketing Agency Services
- IT Consulting & Implementation
- Revenue
- $250.0M
- Employees
- 600
- Founded
- 1991
- Headquarters
- Londonderry County Borough, United Kingdom
What 16 Arbolus experts think of TCC (The Continuity Company)
NPS scores are generally favorable, with the majority of experts rating TCC between 7 and 10. Renewals intent is mixed: about 33% express certainty to renew, 33% are unsure, and 34% indicate they will not renew, often due to cost or integration limitations. Most customers remain in the post-implementation stage, though some are in pilot phases. Qualitative feedback highlights reliability and scale as principal strengths while citing AI, analytics, and cost as common weaknesses.Overall Customer Sentiment: Positive
Who reviewed TCC (The Continuity Company)
- C-Suite 75% (12)
- Director 19% (3)
- Manager 6% (1)
Employer names and spend open in the full report, along with the other 13 customers.
Everything 16 customers told us about TCC (The Continuity Company).
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
-6 Net Promoter Score, from 16 scored reviews- Promoters 3
- Passives 9
- Detractors 4
Praised
- Reliable Fulfilment and Scale
- Flexible Platform
- Operational Efficiency
- Easier System Integration
Criticised
- Integration and Cost Challenges
- Automation Feature Gaps
- Competitive Advances in AI
- Analytics and Personalisation Lags
What customers say
Renewal intent
Plan to renew 30%Plan to renew, by seniority
- 43% 7 answers
- 0% 2 answers
- 0% 1 answer
- 8.7/10 Average score from customers who will renew
- 6.5/10 Average score from undecided customers
- 6.7/10 Average score from customers not renewing
Top alternatives
Most weighed by TCC (The Continuity Company) customersReport
For people who use TCC (The Continuity Company)
Do you use TCC (The Continuity Company) at work?
Share your software review and get matched to paid projects. Arbolus pays you every time a client reads your review.
- 16 customers of TCC (The Continuity Company) have already contributed
Takes a few minutes. Your identity stays anonymous.