Teads

teads.com · Paris, France

Teads is a global digital advertising technology company that operates an online video and display ad platform, specializing in outstream and attention-based formats across premium publisher inventory. It provides advertisers and agencies with tools for campaign planning, creative optimization, and measurement, while helping publishers monetize their content through programmatic and direct-sold demand. Teads generates revenue by charging brands and agencies for media and technology services delivered via its platform.

  • Marketing Analytics & Attribution
  • Advertising & Marketing Services
  • Data Integration & ETL
Revenue
$450.0M
Employees
1,200
Founded
2011
Headquarters
Paris, France

What 15 Arbolus experts think of Teads

Teads receives generally favorable NPS responses, clustered in the 6-10 range, with only one detractor. Renewal intent is strong among the high and mid spenders, especially those with over one year of implementation. Stickiness is mainly driven by premium inventory, reach, and integration with existing workflows, whereas cost and reporting limitations create occasional headwinds. Expert feedback highlights strong campaign performance and audience quality but points to the need for improved reporting and pricing clarity.Overall Customer Sentiment: Positive

Who reviewed Teads

Total customers 15 14 current · 1 former
Reviews growth +11 in six months
Seniority of respondents
  • C-Suite 50% (8)
  • Director 33% (5)
  • Manager 17% (3)
Product Leader C-Suite NPS 7 Will renew
Strategy Partner C-Suite NPS 10 Will renew
Revenue Partner Not specified NPS 8

Employer names and spend open in the full report, along with the other 12 customers.

Everything 15 customers told us about Teads.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

-6 Net Promoter Score, from 15 scored reviews
  • Promoters 3
  • Passives 8
  • Detractors 4

Cumulative NPS by month

+1 over 6 months
  • Apr 6
  • May 6
  • Jun 7
  • Jul 7
  • Aug 7
  • Sep 7

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 30 across 3 companies.

Praised

  • Campaign Performance and Efficiency
  • Strong Audience Reach and Premium Inventory
  • Fits Well into Established Workflows
  • Expand Reporting and Analytics

Criticised

  • Dependence on Usage and Performance
  • Higher Costs Compared to Alternatives
  • Insufficient Reporting Detail
  • Cost Sensitivity Impacting Retention

What customers say

Campaign Performance and Efficiency
“Teads helps improve campaign reach, engagement, and control over placements, which are critical for our video advertising success.”
Strong Audience Reach and Premium Inventory
“I recommend Teads for teams aiming to scale video campaigns and access quality audiences through premium inventory.”
Fits Well into Established Workflows
“We chose this tool because it integrated easily with our workflow and scaled alongside our evolving campaign needs.”

Renewal intent

Plan to renew 89%
  • Will renew 8
  • Undecided 0
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 100% 3 answers
  • Director 75% 4 answers
  • Manager 100% 1 answer
  • Not specified 100% 1 answer
  • 8/10 Average score from customers who will renew
  • 6/10 Average score from customers not renewing

Top alternatives

Most weighed by Teads customers

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