ActiveCampaign

activecampaign.com · Chicago Loop, United States of America

ActiveCampaign is a software company that provides a cloud-based marketing automation, email marketing, and customer relationship management platform for small and mid-sized businesses. Its platform enables users to design automated customer journeys, manage contacts and sales pipelines, and orchestrate multichannel campaigns to drive engagement and conversions. The company generates revenue through subscription-based SaaS plans with tiered pricing by features, contacts, and users.

  • Marketing Automation
  • Sales CRM
  • Email Marketing
Revenue
$250.0M
Employees
1,100
Founded
2003
Headquarters
Chicago Loop, United States of America

What 51 Arbolus experts think of ActiveCampaign

51 customers have reviewed ActiveCampaign so far. The full customer report is in progress and publishes once enough customers have been interviewed in depth.

Who reviewed ActiveCampaign

Total customers 51 45 current · 6 former
Reviews growth +24 in six months
Seniority of respondents
  • C-Suite 67% (34)
  • Director 27% (14)
  • Manager 6% (3)
Executive C-Suite NPS 10 Will renew
Marketing Leader C-Suite NPS 7 Undecided
Revenue Leader Director NPS 9 Will renew

Employer names and spend open once the report publishes.

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Sentiment

19 Net Promoter Score, from 51 scored reviews
  • Promoters 20
  • Passives 21
  • Detractors 10

Cumulative NPS by month

+1 over 6 months
  • May 7
  • Jun 7
  • Jul 7
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 7 reviews, accumulated up to each month. Category median 21 across 7 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 48%
  • Will renew 15
  • Undecided 11
  • Not renewing 5

Plan to renew, by seniority

  • C-Suite 36% 22 answers
  • Director 86% 7 answers
  • Manager 0% 1 answer
  • Not specified 100% 1 answer
  • 8.7/10 Average score from customers who will renew
  • 7.1/10 Average score from undecided customers
  • 4.4/10 Average score from customers not renewing

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