Adform
Adform is a global advertising technology company that provides a demand-side platform, supply-side platform, and ad server to help brands, agencies, and publishers plan, execute, and optimize digital advertising campaigns across channels. Its platform focuses on privacy-centric, ID-independent programmatic buying, data management, and analytics, generating revenue through SaaS licensing and media technology fees. Adform serves enterprise advertisers, media agencies, and publishers worldwide.
- Marketing Automation
- Marketing Analytics & Attribution
- Data Integration & ETL
- Revenue
- $120.0M
- Employees
- 850
- Founded
- 2002
- Headquarters
- Copenhagen, Denmark
What 5 Arbolus experts think of Adform
NPS scores range from 6 to 10, with 67% of responses in the Promoter (NPS 9-10) range and the rest as Passives. 100% of respondents with renewal intent indicate willingness to renew. 83% have more than 1 year in implementation, showing stickiness. The majority of Users and Influencers report high satisfaction and intent to continue, especially in core sectors like media and telecom.Positive
Who reviewed Adform
- C-Suite 40% (2)
- Director 40% (2)
- Manager 20% (1)
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Sentiment
20 Net Promoter Score, from 5 scored reviews- Promoters 2
- Passives 2
- Detractors 1
Cumulative NPS by month
-1 over 4 months- Mar 9
- Apr 8
- Jul 8
- Aug 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 20 across 3 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 100%Plan to renew, by seniority
- 100% 1 answer
- 100% 1 answer
- 7/10 Average score from customers who will renew
Top alternatives
Most weighed by Adform customersFor people who use Adform
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