Baton

hellobaton.com · San Francisco, United States of America

Baton provides a project management and implementation platform designed to help software vendors and their customers plan, track, and collaborate on onboarding and deployment projects, with tools for timelines, task management, and stakeholder communication. The company primarily serves B2B SaaS providers and implementation teams, offering its software on a subscription basis.

  • Project & Work Management
  • IT Consulting & Implementation
Revenue
$4.5M
Employees
35
Founded
2019
Headquarters
San Francisco, United States of America

What 22 Arbolus experts think of Baton

NPS scores are distributed toward the high end, with most experts reporting NPS between 7 and 10, indicating strong satisfaction. Renewal intent is positive or stable among high spend customers, though there are some segments expressing uncertainty, particularly among new or pilot users. Stickiness is highest among those with more than a year of usage and in core operational use cases. Expert feedback highlights Baton's strengths in workflow automation, accountability, and reducing manual effort, but identifies gaps in advanced automation, integration, and analytics, which are potential drivers for switching. Overall Customer Sentiment: Positive.

Who reviewed Baton

Total customers 22 20 current · 2 former
Reviews growth +16 in six months
Seniority of respondents
  • C-Suite 59% (13)
  • Director 36% (8)
  • Manager 5% (1)
Operations Leader Director NPS 10 Will renew
Finance Leader C-Suite NPS 5
Executive C-Suite NPS 6 Will renew

Employer names and spend open in the full report, along with the other 19 customers.

Everything 22 customers told us about Baton.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

18 Net Promoter Score, from 22 scored reviews
  • Promoters 10
  • Passives 6
  • Detractors 6

Cumulative NPS by month

+0 over 6 months
  • Apr 8
  • May 8
  • Jun 8
  • Jul 8
  • Aug 8
  • Sep 8

Net Promoter Score across 6 reviews, accumulated up to each month. Category median 30 across 6 companies.

Praised

  • New AI-Driven Workflows Scaling
  • Potential for Gradual Investment Growth
  • Shift Towards More AI and Automation
  • Ease of Use and Workflow Organization

Criticised

  • Dependence on User Adoption and Data Quality
  • Need for Improved Automation and Integrations
  • Limited Self-Service and Advanced Features
  • Better Functionality and Integrations Elsewhere

What customers say

Ease of Use and Workflow Organization
“I recommend Baton to peers seeking a straightforward tool to organize workflows, reduce manual work, and improve process visibility without added complexity.”
Deep Technical Expertise and Reliability
“I would recommend Baton because they combine deep AI expertise with business-focused workflows, speeding up pilot-to-production transitions and reducing risk.”
Improved Accountability and Coordination
“Baton helps us manage tasks, improve accountability, and enhances coordination, providing better structure for teams with complex workflows.”

Renewal intent

Plan to renew 55%
  • Will renew 6
  • Undecided 4
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 60% 5 answers
  • Director 60% 5 answers
  • Manager 0% 1 answer
  • 8.5/10 Average score from customers who will renew
  • 8/10 Average score from undecided customers
  • 10/10 Average score from customers not renewing

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