Blinkit
Blinkit is an Indian quick-commerce platform that delivers groceries, fresh produce, household essentials, and other daily-need items to consumers via its mobile app and website. It operates a network of dark stores and partners with local merchants to fulfill orders in minutes, generating revenue through product margins, delivery fees, and platform commissions. The company primarily serves urban customers seeking rapid, on-demand delivery across major Indian cities.
- Revenue
- $350.0M
- Employees
- 5,000
- Founded
- 2013
- Headquarters
- India
What 49 Arbolus experts think of Blinkit
The NPS scores are predominantly strong, with most experts providing NPS values between 7-10, indicating favorable sentiment driven by perceived convenience, speed, and product access. Renewal intent trends positively among high spenders and decision influencers, with churn risk slightly elevated among lower spenders concerned by cost and product gaps. Stickiness is reinforced by long-term adoption, as over 70% of experts report more than one year of usage. Key feedback themes highlight fast delivery, time savings, and user-friendly app experience, balanced by concerns about pricing, stock-outs, and inconsistent fresh produce.Overall Customer Sentiment: Positive
Who reviewed Blinkit
- C-Suite 58% (28)
- Director 27% (13)
- Manager 16% (8)
Employer names and spend open in the full report, along with the other 46 customers.
Everything 49 customers told us about Blinkit.
Employer names, spend, renewal intent and every written answer behind the numbers on this page.
Sentiment
42 Net Promoter Score, from 49 scored reviews- Promoters 26
- Passives 18
- Detractors 5
Cumulative NPS by month
+1 over 6 months- Apr 7
- May 8
- Jul 8
- Aug 8
- Sep 8
- Oct 8
Net Promoter Score across 3 reviews, accumulated up to each month. Category median 43 across 3 companies.
Praised
- App Experience and Reliability
- Speed and Convenience
- Extensive Product Assortment
- Expanded Inventory and Product Range
Criticised
- Superior Inventory and Consistency Elsewhere
- Enhanced AI and Fulfillment by Competitors
- Competitive Platforms with Better Pricing
- Product Availability and Stock-outs
What customers say
Renewal intent
Plan to renew 43%Plan to renew, by seniority
- 67% 3 answers
- 25% 4 answers
- 9/10 Average score from customers who will renew
- 8.5/10 Average score from undecided customers
- 7/10 Average score from customers not renewing
Top alternatives
Most weighed by Blinkit customers
Report
More in Commerce & Marketplaces
Other companies in Commerce & Marketplaces with a customer report.
For people who use Blinkit
Do you use Blinkit at work?
Share your software review and get matched to paid projects. Arbolus pays you every time a client reads your review.
- 49 customers of Blinkit have already contributed
Takes a few minutes. Your identity stays anonymous.