Cohere

cohere.com · Toronto, Canada

Cohere is an AI company that develops large language models and related platform services that enterprises can integrate into their products and workflows for search, summarization, content generation, and other natural language tasks. It offers API-based access, deployment options across cloud and private environments, and tooling for developers and businesses to build AI-powered applications. The company generates revenue through usage-based and enterprise licensing of its AI models and platform services.

  • Generative AI Platforms
  • MLOps & ML Platforms
  • Document & Vision AI
Revenue
$80.0M
Employees
450
Founded
2019
Headquarters
Toronto, Canada

What 48 Arbolus experts think of Cohere

Among 47 respondents, the NPS distribution is approximately 34% promoters (16), 53% passives (25), and 13% detractors (6), for an estimated NPS of +21. Of 25 respondents with stated renewal intent, 13 (52%) said Yes, 3 (12%) No, and 9 (36%) were unsure; renewal data is missing for the remainder. Implementation status is mixed: responses include pilots, deployments under one year, deployments over one year, and isolated offboarding or unknown status. Qualitative feedback praises retrieval, enterprise controls, and production potential, while highlighting latency, pricing, integration effort, and competition from other model providers.Overall Customer Sentiment: Positive

Who reviewed Cohere

Total customers 48 42 current · 6 former
Reviews growth +19 in six months
Seniority of respondents
  • C-Suite 58% (28)
  • Director 31% (15)
  • Manager 11% (5)
Revenue Generalist C-Suite NPS 9
Product Leader Director NPS 9 Will renew
Operations Generalist Not specified NPS 9

Employer names and spend open in the full report, along with the other 45 customers.

Everything 48 customers told us about Cohere.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

22 Net Promoter Score, from 48 scored reviews
  • Promoters 17
  • Passives 25
  • Detractors 6

Cumulative NPS by month

+0 over 6 months
  • May 8
  • Jun 8
  • Jul 8
  • Aug 8
  • Sep 8
  • Oct 8

Net Promoter Score across 5 reviews, accumulated up to each month. Category median 36 across 5 companies.

Praised

  • Demonstrate retrieval uplift transparently
  • Expand enterprise knowledge search
  • Scale governed AI into production
  • Flexible enterprise deployment

Criticised

  • Open-model substitution
  • Bundled alternatives close the enterprise gap
  • Latency or service reliability deterioration
  • Integration and adoption burden

What customers say

Flexible enterprise deployment
“I value the platform for its enterprise focus, retrieval use cases, flexible deployment options, and fit with security and governance requirements when moving beyond experiments toward production.”
Useful retrieval specialization
“I see genuine expertise in retrieval and reranking, an area that can have more impact on a RAG system than a small improvement in generation; I also value the focused product approach and private-deployment posture.”
Retrieval and enterprise readiness
“I would recommend Cohere for enterprise search and RAG when accurate retrieval, security, and production-ready infrastructure are priorities; its embeddings and reranking are useful for building applications grounded in relevant information.”

Renewal intent

Plan to renew 54%
  • Will renew 15
  • Undecided 10
  • Not renewing 3

Plan to renew, by seniority

  • C-Suite 53% 15 answers
  • Director 50% 10 answers
  • Manager 67% 3 answers
  • 8.3/10 Average score from customers who will renew
  • 7.3/10 Average score from undecided customers
  • 5.7/10 Average score from customers not renewing

Top alternatives

Most weighed by Cohere customers

Report

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