Dods Group
Dods Group (now operating as Merit Group) is a UK-based business intelligence and data company that provides political, regulatory, and public affairs information services, along with data and marketing solutions, to governments, corporates, and professional organizations. It generates revenue through subscriptions to its information platforms, data and insight products, events, and related services. The company’s offerings help clients monitor policy developments, engage stakeholders, and run targeted campaigns.
- Data Integration & ETL
- Marketing Analytics & Attribution
- Digital & Marketing Agency Services
- Revenue
- $45.0M
- Employees
- 350
- Founded
- 1832
- Headquarters
- Londonderry County Borough, United Kingdom
What 12 Arbolus experts think of Dods Group
NPS scores are clustered between 3 and 9, with an average around 6.4, reflecting neutral to moderate sentiment. Offboarding rates are notable at 25%, and 50% of high/mid spend respondents report 'Not Sure' renewal intent, indicating retention challenges. The majority of customers have engaged for more than 1 year, but stickiness appears weak given offboarding and neutral NPS. Sentiment is mixed, with uncertainty around clear value delivery and renewal.Overall Customer Sentiment: Neutral
Who reviewed Dods Group
- C-Suite 83% (10)
- Director 17% (2)
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Sentiment
-50 Net Promoter Score, from 12 scored reviews- Promoters 1
- Passives 4
- Detractors 7
Cumulative NPS by month
-3 over 4 months- Sep 9
- Feb 6
- Mar 6
- Jul 6
Net Promoter Score across 5 reviews, accumulated up to each month. Category median 0 across 5 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 33%Plan to renew, by seniority
- 33% 3 answers
- 9/10 Average score from customers who will renew
- 5/10 Average score from undecided customers
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