Google Pay

pay.google.com · Mountain View, United States of America

Google Pay is a digital payments platform from Google that enables consumers and businesses to make contactless in-store payments, online purchases, and peer‑to‑peer money transfers using mobile devices and web browsers. It integrates with bank accounts, cards, and merchant checkout flows to facilitate secure transactions and tokenized card storage. The service generates revenue primarily through payment processing relationships, value‑added services to merchants and partners, and its role within Google’s broader commerce and advertising ecosystem.

  • Payment Processing
  • Payment Orchestration & Acceptance
  • Embedded Finance & Banking-as-a-Service
Revenue
$300.0M
Employees
1,500
Founded
2015
Headquarters
Mountain View, United States of America

What 22 Arbolus experts think of Google Pay

NPS scores cluster strongly between 8 and 10 for the majority of users, with only one detractor at 0 and very limited negative sentiment. 75% of respondents are long-term users with implementation durations over 1 year, and this subgroup exhibits the highest NPS scores (mean >9). Among respondents with renewal intent data, 90% indicate likely renewal, while only 1 user is not planning to renew. Overall implementation stickiness is high, with few pilot/NotSure stages and rapid movement into full deployments. Renewal intent and NPS positivity are especially strong among Users in finance, healthcare, and technology sectors.Overall Customer Sentiment: Positive

Who reviewed Google Pay

Total customers 22 22 current · 0 former
Reviews growth +15 in six months
Seniority of respondents
  • C-Suite 33% (7)
  • Director 28% (6)
  • Manager 39% (9)
People Generalist C-Suite NPS 8
Generalist Generalist Not specified NPS 10
Marketing Leader C-Suite NPS 9 Will renew

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Sentiment

54 Net Promoter Score, from 22 scored reviews
  • Promoters 14
  • Passives 6
  • Detractors 2

Cumulative NPS by month

+0 over 6 months
  • Mar 8
  • Jun 9
  • Jul 9
  • Aug 9
  • Sep 8
  • Oct 8

Net Promoter Score across 2 reviews, accumulated up to each month. Category median 52 across 2 companies.

Written answers and themes publish with the full report.

Renewal intent

Plan to renew 50%
  • Will renew 3
  • Undecided 2
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 33% 3 answers
  • Director 50% 2 answers
  • Manager 100% 1 answer
  • 8/10 Average score from customers who will renew
  • 9.5/10 Average score from undecided customers
  • 9/10 Average score from customers not renewing

Top alternatives

Most weighed by Google Pay customers

For people who use Google Pay

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