Immersive Labs

immersivelabs.com · Bristol, United Kingdom

Immersive Labs provides a cyber workforce resilience platform that uses hands-on labs, simulations, and assessments to measure and improve the cyber skills, decision-making, and readiness of employees, technical teams, and executives. The company sells its SaaS platform primarily to enterprises and government organizations to help them continuously train staff and test incident response capabilities. Revenue is generated through subscription licensing and related services.

  • Cybersecurity Services
  • Learning Management
  • Workflow Automation
Revenue
$45.0M
Employees
350
Founded
2017
Headquarters
Bristol, United Kingdom

What 15 Arbolus experts think of Immersive Labs

NPS scores cluster tightly around 7–9, indicating overall positive but not exceptional customer enthusiasm. Approximately 70% of experts signal likely or positive renewal intent, with the remainder expressing uncertainty, typically tied to early implementation or evolving requirements. Stickiness is highest among those with more than a year of platform experience and larger, compliance-driven budgets. Key expert themes highlight the value of hands-on, practical training and skills tracking; however, gaps in workflow automation, integration, and personalization temper full endorsement.Overall Customer Sentiment: Positive

Who reviewed Immersive Labs

Total customers 15 13 current · 2 former
Reviews growth +5 in six months
Seniority of respondents
  • C-Suite 47% (7)
  • Director 53% (8)
Operations Leader Director NPS 7 Undecided
Engineering Leader C-Suite NPS 8
Strategy Executive C-Suite NPS 8 Undecided

Employer names and spend open in the full report, along with the other 12 customers.

Everything 15 customers told us about Immersive Labs.

Employer names, spend, renewal intent and every written answer behind the numbers on this page.

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Sentiment

13 Net Promoter Score, from 15 scored reviews
  • Promoters 2
  • Passives 13
  • Detractors 0

Cumulative NPS by month

+0 over 6 months
  • Jul 8
  • Dec 8
  • May 8
  • Jun 8
  • Jul 8
  • Sep 8

Net Promoter Score across 3 reviews, accumulated up to each month. Category median 16 across 3 companies.

Praised

  • Deeper Scenario Coverage and Automation
  • Expansion Across More Security Teams
  • Personalized Training Paths and Content Freshness
  • Focused Skills Development and Assessment

Criticised

  • Content Customization and Relevance Gaps
  • Limited Deep Workflow Integration
  • Analytics and Real-Time Readiness Gaps
  • Switching to Vendors with Operational Workflow Integration

What customers say

Focused Skills Development and Assessment
“I rely on Immersive Labs to assess existing capabilities, identify development areas, and assign training that addresses real skill gaps, rather than just generic courses.”
Realistic, Hands-On Content
“I value the hands-on and realistic labs that help our teams build real skills for incident response and cyber defense.”
Audit-Ready Reporting and Metrics
“The platform’s reporting and audit features support compliance and allow us to demonstrate cyber readiness across the organization.”

Renewal intent

Plan to renew 38%
  • Will renew 5
  • Undecided 7
  • Not renewing 1

Plan to renew, by seniority

  • C-Suite 33% 6 answers
  • Director 43% 7 answers
  • 8.2/10 Average score from customers who will renew
  • 7.4/10 Average score from undecided customers
  • 7/10 Average score from customers not renewing

Top alternatives

Most weighed by Immersive Labs customers

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