Sermo
Sermo is a global online community and social network for physicians that provides peer-to-peer medical discussion, crowdsourced clinical insights, and market research services to life sciences companies. It monetizes its platform by selling anonymized, aggregated physician insights and survey-based research to pharmaceutical, biotech, and healthcare organizations. The company also offers engagement and advertising solutions that connect healthcare brands with verified physicians worldwide.
- Digital & Marketing Agency Services
- IT Consulting & Implementation
- Revenue
- $90.0M
- Employees
- 350
- Founded
- 2000
- Headquarters
- New York City, United States of America
What 18 Arbolus experts think of Sermo
NPS distribution is heavily weighted toward Promoters (scores 9-10, 60%), with a middle tier of Passives (scores 6-8, 30%) and few Detractors (≤6, 10%). Most high spenders are Promoters. Renewal intent is strong, especially among those with longer usage (>1 year) and high spend levels. Stickiness is notable, with the majority of users in the 'MoreThan1Year' implementation stage. Key themes include demonstrated value for clinical expertise and network effects driving retention.Overall Customer Sentiment: Positive
Who reviewed Sermo
- C-Suite 44% (8)
- Director 31% (6)
- Manager 25% (5)
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Sentiment
16 Net Promoter Score, from 18 scored reviews- Promoters 8
- Passives 5
- Detractors 5
Cumulative NPS by month
-1 over 6 months- Mar 8
- May 6
- Jun 7
- Jul 7
- Aug 7
- Sep 7
Net Promoter Score across 2 reviews, accumulated up to each month. Category median 34 across 2 companies.
Written answers and themes publish with the full report.
Renewal intent
Plan to renew 60%Plan to renew, by seniority
- 67% 3 answers
- 0% 1 answer
- 100% 1 answer
- 8.7/10 Average score from customers who will renew
- 5/10 Average score from undecided customers
- 4/10 Average score from customers not renewing
Top alternatives
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